Whether you smoke or not, you can't escape the ubiquitous cigarette package, which is found in shops, bars, cafes, and vending machines from Argentina to Zimbabwe. For more than a hundred years, the well-heeled cigarette industry has hired some of the world's cleverest designers to make smoking appeal to as many different types of people in as many different cultures as possible. The result is a dazzling array of graphic design employing a startlingly broad range of images, from saints to skeletons, golden bats to butterflies, tartans to top hats. With more than 300 examples of cigarette packs, Smoke Gets in Your Eyes explores how designers have used words and pictures and eye-catching graphic design to make smoking irresistible.Complementing the striking images is an engaging text that explores the changing ways specific cigarette brands have been promoted over the years. What factors distinguish a successful brand from a flop? Who smokes Life cigarettes and who picks up a pack of Death instead? Why did the industry market both Uptown and Downtown brands simultaneously? What makes certain symbols popular across far-flung national boundaries -- Tiger cigarettes, for example, pop up from Latin America to Indonesia. And how much has the packaging contributed to the fact that cigarettes are still consumed with fervor by people all around the world regardless of class, culture, and the well-known health risks?

Smoke Gets in Your Eyes: Branding and Design in Cigarette Packaging

Arts & Photography

Martin, Jana

Thibodeau, Michael

History & Criticism

Abbeville Press

Captured in serene, spiritual poses throughout the Buddhist parks, gardens, and shrines of Japan, the "Zen cats" in this unique collection of photographs are honored by bits of Zen wisdom, folklore, and commentary.

Zen Cats

Yaginuma, Yoshiyuki

Photography & Video

Abbeville Pr

Photographs illustrate the strange and funny things that babies do, with accompanying quotations

Funny Babies

Suarès, Jean-Claude

Welcome Enterprises

Dazzling short stories from a prizewinning young author, whose smart but vulnerable heroines -- from an apprentice dominatrix in over her head, to a spurned wife explaining her husband's flaws to his mother, to a stripper who turns the tables on her customers -- get in all kinds of trouble and have to dig themselves out with brains and nerve.

Russian Lover and Other Stories

Literature & Fiction

United States

Yeti Publishing

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Books by Martin, Jana