<p>Marketing Concepts that Win! is a marketing guidebook intended to give readers expert tips and advice on writing effective positioning concepts. The author offers clear examples of what and what not to do when crafting a concept, along with abundant background information on marketing concepts gained from real-life experience with her clients.</p>

Marketing Concepts that Win! Save Time, Money and Work Crafting Concepts Right the First Time

Business & Money

Martha Guidry

Marketing & Sales

Live Oak Book Company

See the best price to sell, buy, or rent books by Martha Guidry. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Martha Guidry

See the best price to sell, buy, or rent books by Martha Guidry. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Marketing Concepts that Win! Save Time, Money and Work Crafting Concepts Right the First Time