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Marian Burk Wood

Pearson Higher Education

Prentice Hall's Guide to E-Commerce and E-Business for Legal Studies (Prentice Hall PTR Illustrated Desktop Companion Series)

PRENTICE/HALL

Business Ethics in Uncertain Times: Case Studies of Enron, WorldCom & Other Shady Accounting Practices

Business & Money

Business Culture

For use as a supplement the main text in marketing management, principles of marketing, and marketing strategy courses. The Marketing Plan Handbook guides students through the complete development of a realistic, customized marketing plan applying marketing concepts learned in the classroom. The Marketing Plan Pro software bundled with the text helps students create practical plans, and allows them to critique sample marketing plans that serve as models for their own plans.

Marketing Plan Handbook, The (2nd Edition)

Marketing & Sales

Pearson\Prentice Hall

The Marketing Plan Handbook (3rd Edition)

Directed primarily toward undergraduate Marketing college/university majors, this text also provides practical content to current and aspiring industry professionals. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan.

Marketing Plan Handbook, The

Pearson

The Marketing Plan Handbook (instructor's Review Copy)

Marketing Plan Handbook, The (4th (fourth) Edition)

Essential Guide To Marketing Planning

See the best price to sell, buy, or rent books by Marian Burk Wood. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Marian Burk Wood