"Management Strategy: Sustaining Competitive Advantage, 1st edition", by Alfred Marcus, is a strategy book which focuses on how making winning moves is dependent upon finding profitable patterns that repeatedly meet customer demands for solutions. Where many strategy books have lost sight of the purpose of strategy and fail to show how decisions actually affect business performance and ultimately, outcomes, "Management Strategy" focuses on the types of analyses the industry, environment, and a company's internal resources require to make effective strategic moves. In eight chapters, this textbook builds upon the analysis process and demonstrates how strategy impacts an organization's position in comparison to its competitors, both in terms of the cost and quality of its products and the scope of businesses in which it is involved (vertical and horizontal integration), as well as its global versus domestic reach. The outcomes that come from analyzing an organization also determine the extent to which the organization will strive to be an innovator as opposed to being a follower.

Management Strategy: Achieving Sustained Competitive Advantage

Business & Money

Marcus, Alfred A.

Management & Leadership

McGraw/Hill/Irwin

Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure

What keeps great companies winning, year after year, even as yesterday's most hyped businesses fall by the wayside? It's not what you think -- or what you've read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed detailed performance metrics for the 1,000 largest U.S. corporations, identifying 3% who've consistently outperform their industry's averages for a full decade. Many of these firms get little publicity: firms like Amphenol, Ball, Family Dollar, Brown and Brown, Activision, Dreyer's, Forest Labs, and Fiserv. But their success is no accident: they've discovered patterns of success that have largely gone unnoticed elsewhere. Marcus also identified patterns associated with consistently inferior performance: patterns reflected in many of the world's most well-known companies. Drawing on this unprecedented research, Big Winners and Big Losers shows you what really matters most. You'll learn how consistent winners build the strategies that drive their success; how they move towards market spaces offering superior opportunity; and how they successfully manage the tensions between agility, discipline, and focus. You'll learn how to identify the right patterns of success for your company, build on the strengths you already have, realistically assess your weaknesses, and build sustainable advantage one step at a time, in a planned and logical way.

Big Winners And Big Losers: The 4 Secrets of Long-term Business Success And Failure

Business Culture

Pearson P T R

ANTICIPATE AND SHAPE TECHNOLOGICAL DISRUPTION...INSTEAD OF BEING VICTIMIZED BY IT * Gain powerful insights for crafting strategy in technology-rich industries, from IT to finance, and healthcare to energy * Understand the massive social impacts of technology, and how today's societal divisions shape your opportunities to innovate * For everyone who must manage new technologies and respond to technological disruption From biotech to nanotech to big data, the pace of technological disruption continues to accelerate. Now, leading business strategy expert Alfred Marcus offers powerful tools for anticipating technological change, and managing the threats and opportunities it poses. Through insightful case studies, Marcus offers strategic advice for overcoming the pitfalls associated with deploying emerging technologies, or responding to others who use them to compete with you. Marcus illuminates the ongoing interplay between technological change and wider societal trends, helping you recogn

The Future of Technology Management and the Business Environment: Lessons on Innovation, Disruption, and Strategy Execution

Pearson FT Press

This innovative casebook was written by the originators of the successful pilot program that focused on how environmental issues weave themselves through all aspects of business.

Managing Environmental Issues: A Casebook

Buchholz, Rogene A.

Post, James E.

PRENTICE/HALL

Discusses strategy, ethics, and the global economy. Examines the strategic decisions managers have to make and illustrates them with numerous cases and real-world examples. DLC: Business ethics.

Business & Society: Ethics, Government, and the World Economy

Richard D.Irwin

Controversial Issues in Energy Policy (Controversial Issues in Public Policy)

How has the world coped with past energy crises? In this volume, Marcus reveals both the shortcomings and failures and the surprising successes of past efforts. With the decline of the Cold War, energy policy issues are among the most important factors in world politics. Energy policies provide a new context for the evolution of other internationally significant policies; namely, global trade, new Eastern European economies and emerging environmental issues. Introducing energy issues by reviewing events which transpired in the Persian Gulf after August 1990, Marcus then examines trends in energy productionnsumption worldwide since the first energy supply crisis of 1973. Ensuing chapters discuss the economics and the politics of energy polic

Economics

Sage Publications, Inc.

Innovations in Sustainability (Organizations and the Natural Environment)

To what extent can competition between companies encourage innovations in sustainability that have the potential to solve some of the world's major challenges? Using a series of case studies, this book pits closely related competitors against each other to examine the progress in and obstacles to the evolution of sustainable innovations in energy efficiency, solar power, electric vehicles and hybrids, wind energy, healthy eating, and agricultural productivity. It delves into the efforts of Tesla Motors to bring about a revolution in personal transportation, and the challenges Toyota and General Motors (GM) confront in commercializing hybrids. It explores the movement to healthy food by cereal companies General Mills and Kellogg's, and depicts the battles between Whole Foods and Walmart for the world's palate. By examining the experiences that particular businesses have had with sustainable innovation, this insightful book reflects upon lessons learned and encourages readers to think carefully about the challenges that lie ahead.

Innovations in Sustainability: Fuel and Food (Organizations and the Natural Environment)

Cambridge University Press

All organizations must cope with future uncertainties. These uncertainties affect the strategic choices they make. They must commit scarce organizational resources to future outcomes which they have little assurance will come into being. Marcus explores how decision makers in the energy industry made choices in the face of such uncertainties, specifically examining two major uncertainties they confronted in the 2012-18 period - price volatility and climate change. Marcus tells the story of how different companies in the integrated oil and natural gas sector and in the motor vehicle sector responded to these uncertainties. In the face of these challenges, companies in the energy industry hedged their bets by staking out paradoxical or contrasting positions. On the one hand, they focused on capturing as much gain as they could from the world's current dependence on fossil fuels and on the other hand they made preparations for a future in which fossil fuels might not be the world's dominant energy source.

Strategies for Managing Uncertainty: Booms and Busts in the Energy Industry (Organizations and the Natural Environment)

See the best price to sell, buy, or rent books by Marcus, Alfred A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Marcus, Alfred A.

See the best price to sell, buy, or rent books by Marcus, Alfred A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Management Strategy: Achieving Sustained Competitive Advantage

Big Winners And Big Losers: The 4 Secrets of Long-term Business Success And Failure

The Future of Technology Management and the Business Environment: Lessons on Innovation, Disruption, and Strategy Execution

Managing Environmental Issues: A Casebook

Business & Society: Ethics, Government, and the World Economy

Controversial Issues in Energy Policy (Controversial Issues in Public Policy)

Controversial Issues in Energy Policy (Controversial Issues in Public Policy)

Innovations in Sustainability: Fuel and Food (Organizations and the Natural Environment)

Strategies for Managing Uncertainty: Booms and Busts in the Energy Industry (Organizations and the Natural Environment)

Innovations in Sustainability (Organizations and the Natural Environment)