Part of the Prentice Hall Pharmacy Technician Series, Certification Exam Review is a comprehensive exam preparation guide for PTCB national certification. It covers exam information, study techniques, specific information needed for the exam, and it will also include multiple practice exams for preparation.  Pharmacy Technician students and professionals.

Certification Exam Review for the Pharmacy Technician

Medical Books

Luke, Robin

Johnston, Mike

Medicine

Pearson

Part of the Prentice Hall Pharmacy Technician Series, Sterile Products is a comprehensive book covering the complex practice of sterile product preparation and correct aseptic technique.  It covers principles of aseptic technique, terms, methods, products and includes a "how-to" on standard sterile product preparations. Pharmacy Technician Students and Professionals.

Sterile Products

Pharmacology

PRENTICE/HALL

Part of the Prentice Hall Pharmacy Technician Series, Pharmacology is a comprehensive resource exploring the science behind pharmacy. The book covers principles of pharmacology, terms, usage, dosage forms and an in-depth look at every major drug classification. Pharmacy Technician Students and Professionals.

Mastron, Jeanetta

Allied Health Professions

<p>With many State Boards of Pharmacy either considering, or having already enacted, mandatory registration, certification and/or formal education, the need for a comprehensive and up-to-date pharmacy technician resources has never been greater. This Lab Manual is a technical “workbook” that is used as companion resource to <i>The Pharmacy Technician: Fundamentals of Practice. </i>  Pharmacy Technician or someone studying to become a pharmacy technician.</p>

The Pharmacy Technician Foundations and Practices Workbook/Lab Manual

Johnston (Ph, Mr Mike

Frank, Clifford

Goeking, Michelle

Hayter, Michael M

Creative Marketing lifts marketing theory and practice to a higher order, -a third level above Operational and Strategic Marketing. It provides a new mapping structure, rationale, market research methodology and a new unifying philosophical basis. It involves a new and highly proactive approach to superior market value creation. A secondary objective of the text is to draw marketing back into the province of general management, acknowledging that it has for too long been divorced from its roots and thereby become dominated by an academic perspective. The author argues that the discipline is currently unable to provide any definitive set of strategies that offer some prospect of guaranteed success under all possible market conditions. This is because traditional marketing has been predicated on the basis that incremental improvements in a company's marketing mix is the only way to build and defend some sort of competitive market advantage. In practice, this advantage is often easily and quickly eroded by the actions of competitors. Contrary to this common (organizational development) wisdom, long-term empirical evidence clearly demonstrates that it is the companies that dominate their particular industry, -that in fact 'own' the industry standard, that enjoy the highest profit margins and enjoy the longest periods of largely uncontested market supremacy. Creative Marketing as described in this book offers a means whereby any company can, given sufficient creative imagination, come to dominate its industry, irrespective of its present market status. This is because the processes involved are not contingent upon some sort of technological superiority or extensive financial or other resources. The text provides the methodology for realizing the long-sought 'envelope curve' path of corporate growth and profitability, that means never having to complete an industry life cycle, -perhaps the Holy Grail of Marketing.

Creative Marketing: A New Management Philosophy: The Pathway to Market Supremacy

Reference

BalboaPressAU

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Books by Luke, Robin