A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. <ul>
<li>Includes cost-effective strategies and proven tactics for nonprofits</li> <li>An ideal resource for thriving during challenging times</li> <li>Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit</li> </ul>
Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause

Business & Money

LeRoux Miller, Kivi

Marketing & Sales

Jossey-Bass

Are you searching for the secrets to being strategic, effective, and happy in your nonprofit communications work? Look no further. You'll find the answers inside. Kivi Leroux Miller -- whose previous books, The Nonprofit Marketing Guide and the award-winning Content Marketing for Nonprofits, are considered "the bibles" of nonprofit marketing and communications -- reveals what she's learned from coaching hundreds of nonprofit communications directors and teams. Effective nonprofit communication is about much more than list targeting, relevant messaging, email open rates, and social media scheduling. The most successful communications directors and teams are those who are Collaborative, Agile, Logical, and Methodical. They are CALM.Inside:• Take the CALM not BUSY Assessment to get your personalized CALM Score.• Learn how simplifying your communications work makes you more strategic.• How to lead others through good communications decision making.• How to minimize the chaos, busyness, and stress so you enjoy the workmore.• How to apply CALM not BUSY to real-world situations.

CALM not BUSY: How to Manage Your Nonprofit's Communications for Great Results

Bold & Bright Media

Nonprofits are communicating more often and in more ways than ever before . . .but is anyone paying attention? In her follow-up to The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller shows you how to design and implement a content marketing strategy that will attract people to your cause, rather than begging for their attention or interrupting them with your communications. Youll learn how to plan, create, share, and manage relevant and valuable content that inspires and motivates people to support your nonprofit in many different ways. Inside: <ul>
<li>Eye-opening look at how nonprofit marketing and fundraising is changing, and the perils of not quickly adapting</li> <li>Up-to-date guidance on communicating in a fast-paced, multichannel world</li> <li>How to make big-picture strategic decisions about your content, followed by pragmatic and doable tactics on everything from editorial calendars to repurposing content</li> <li>Real-world examples from 100+ nonprofits of all sizes and missions </li> </ul>
This book is your must-have guide to communicating so that you keep the supporters you already have, attract new ones, and together, change the world for the better.

Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money

Grow your nonprofit with tried and tested online and offline marketing techniques&nbsp; In the newly revised second edition of&nbsp;The Nonprofit Marketing Guide, CEO and&nbsp;founder of&nbsp;Nonprofit Marketing Guide LLC, Kivi Leroux Miller, delivers a step-by-step walkthrough of how to create an online and offline marketing&nbsp;program that&nbsp;will grow and scale with your organization.&nbsp; Written with the benefit of the author's&nbsp;ten years of survey data from thousands of nonprofits&nbsp;and&nbsp;experience coaching hundreds of communications&nbsp;pros&nbsp;&nbsp;on&nbsp;nonprofit marketing,&nbsp;the book offers practical and cost-effective strategies you can implement immediately. You'll discover:&nbsp; <ul> <li>How to create realistic marketing strategies and communications plans for nonprofits of any size&nbsp;</li> <li>How to build and engage of community of supporters around your organization&nbsp;</li> <li>How to create and deliver powerful messaging that inspires action&nbsp;&nbsp;</li> <li>Bonus templates and worksheets in an online workbook for readers&nbsp;</li> </ul> &nbsp;Whether you have any marketing or communications experience of&nbsp;not,&nbsp;The Nonprofit Marketing Guide&nbsp;will also earn a place in the libraries of all stakeholders in nonprofits who seek ways to help their organization grow organically.&nbsp;

wiley

See the best price to sell, buy, or rent books by LeRoux Miller, Kivi. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by LeRoux Miller, Kivi

See the best price to sell, buy, or rent books by LeRoux Miller, Kivi. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause

CALM not BUSY: How to Manage Your Nonprofit's Communications for Great Results

Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause