This up-to-date text teaches students how to write, produce and distribute a variety of public relations materials, from news releases and public service announcements to brochures, newsletters, slide presentations and video news releases. While remaining true to the book's original purpose, the second edition forges ahead with coverage of recent advances in technology and changes in the law that have a direct bearing on significant public relations issues. Written for easy reading and comprehension, the text features pedagogy to support its "nuts and bolts" approach.

Public Relations Writing and Media Techniques

Lawrence W. Nolte Dennis L. Wilcox

Literature & Fiction

Harpercollins College Div

See the best price to sell, buy, or rent books by Lawrence W. Nolte Dennis L. Wilcox. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Lawrence W. Nolte Dennis L. Wilcox

See the best price to sell, buy, or rent books by Lawrence W. Nolte Dennis L. Wilcox. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Public Relations Writing and Media Techniques