This collection of essays describes the world-wide impact of Earl Heady's research and writing on agricultural economics. Each chapter describes and evaluates the man's contribution in terms of how he was able to work with others in multidisciplinary research efforts to solve real world problems.

Earl O. Heady: His Impact on Agricultural Economics

Langley, James

Am AG EC F

Biographies & Memoirs

Iowa State Press

An effective president does so much more than raise funds and shake hands. Your institution’s president is uniquely positioned to scan the horizon and help develop and communicate a vision of the future to prospective donors.
In this book, Jim Langley, president and founder of Langley Innovations and past vice president for advancement at Georgetown University, contends that the president’s primary role in fundraising is not to ask for money but to create the conditions that attract significant philanthropic investments.
This book will offer a forward-thinking look at: 
<ul>
<li>How the president can take a lead role in defining the case for support and identifying inspiring projects defined by specific objectives rather than categories of institutional need</li>
<li>How the president can define for donors the difference a philanthropic dollar makes in achieving key objectives </li>
<li>The respective roles and responsibilities of the president, the vice president for advancement, and the board chair </li>
<li>The president’s specific role in donor stewardship, campaigns, piloting new models for fundraising, volunteer management, and asking </li>
<li>How to onboard a new president in ways that strengthen rather than stall the work of fundraising</li>
</ul>
“This is a treasure trove of great advice, forward-thinking reflections, and tough, but much needed questions. Jim Langley is a thought leader who understands not just the history of philanthropy and advancement but shines a light on where universities need to begin altering practices to thrive in this era of competing philanthropic interests.” - Matthew T. Lambert, Vice President for University Advancement, William &amp; Mary

Fundraising for Presidents: A Guide (Fundraising Guides for University Leaders)

Education & Teaching

Higher & Continuing Education

Academic Impressions

The dean's primary role in fundraising is not exclusively to ask for money but to create the conditions that attract significant philanthropic investments. Read this book for a forward-thinking look at: 
<ul>
<li>How the dean can take a lead role in defining the case for support and identifying inspiring projects defined by specific objectives rather than by categories of need</li> <li>The respective roles and responsibilities of the dean, the faculty, and the college development staff</li> <li>How deans can work most effectively with the president, the central advancement office, and their development officer</li> <li>The dean's specific role in donor stewardship, campaigns, piloting new models for fundraising, volunteer management, and asking</li> </ul>
PRAISE FOR JIM LANGLEY'S APPROACH
"Jim Langley is fantastic and provides us with many ideas on how we can improve our relationships with our donors." - Veronica Haskins, Director of Development, College of Education, University of Nevada, Reno "Jim is an intelligent, experienced consultant. I appreciate his candor and knowledge." - Pam Besnard, Vice President of Advancement, Pomona College

Fundraising for Deans: A Guide (Fundraising Guides for University Leaders)

Alumni engagement and giving is a clear sign of an institution's continued relevance, making the institution's relationship with alumni a key priority for the board. Yet the greatest barriers to higher levels of fundraising success can rarely be isolated in the advancement operation. They include: <ul>
<li>The lack of strategic adaptability</li> <li>The inability to listen to constituents</li> <li>Failure to realize that more students, alumni, and family are concluding that the value provided was equal to or less than the cost of the degree</li> <li>Over-emphasis on short-term fundraising results at the expense of long-term constituency building and prospect pipeline development</li> <li>Naivete around how private support is secured and sustained</li> </ul>
PRAISE FOR JIM LANGLEY'S APPROACH "Insightful, inspirational, validating." - Stephen Highsmith, Vice President of Institutional Advancement, Cabrini University "Jim provides not just anecdotes but real world experiences backed up by data and analysis." - Jen Raxter, Vice President of Advancement, Franklin Pierce University

Fundraising for Boards: A Guide (Fundraising Guides for University Leaders)

Update your approach to running a modern comprehensive campaign.
This book will ground board members, presidents, vice presidents for advancement, deans, and other critical stakeholders with an objective and comprehensive understanding of what it takes to achieve higher levels of success in a campaign. Learn specific strategies to: <ul>
<li>Adapt your campaign to new economic and demographic realities</li> <li>Make a better case for support</li> <li>Use campaign counsel effectively</li> <li>Divide labor between president, VP of advancement, and board</li> <li>Optimize your trustees' involvement</li> <li>Manage the 7 key phases of a campaign</li> "This is a treasure trove of great advice, forward-thinking reflections, and tough but much needed questions. Jim Langley is a thought leader who understands not just the history of philanthropy and advancement but shines a light on where universities need to begin altering practices to thrive in this era of competing philanthropic interests." - Matthew T. Lambert, Vice President for University Advancement, William &amp; Mary
</ul>

Comprehensive Fundraising Campaigns: A Guide for Presidents and Boards (Fundraising Guides for University Leaders)

Higher ed fundraising can't keep doubling down on ineffective practices. We can't keep hoping donors give. Instead, we need to give donors hope.We need to adapt to new philanthropic realities in higher education, both to avoid wasteful, depletive fundraising and to optimize our institutions ability to produce more significant, sustainable fundraising results. This will require rethinking how we organize ourselves at every level, including the board, executive team, and advancement operation. In the largest sense, what we must be most attentive to going forward is what we've been inattentive to in the past: the growing gap between what institutions wanted and hoped for from their donors and what donors wanted and hoped for from schools, colleges and universities.In The Future of Fundraising, James M. Langley describes the changing philanthropic behaviors and expectations of our donors, then details the strategies and tactics that will allow fundraising operations and institutions to detect and catch the prevailing winds in their sails and thereby expedite the advancement of their missions and sustain donor trust. Langley contrasts old, increasingly ineffective approaches with current and emerging best practice, unpacking in practical detail how we must organize ourselves and how we must create new models of collaboration to establish a more adaptive craft.From the author of Fundraising for Presidents and Fundraising for Deans, this new book that will challenge, inspire, and empower you to create the conditions at your college or university for more sustainable philanthropic growth.

The Future of Fundraising: Adapting to Changing Philanthropic Realities (Fundraising Guides for University Leaders)

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