Managing water resources effectively, to provide maximum benefit to the eco-system of the subcontinent, is a prime concern of India today. Managing Water in River Basins provides an in-depth analysis of existing strategies of water management and highlights the gaps in economic use of the water of river basins. The author addresses the challenges in allocating water amongst states that share water from the same river basin. He explores the choices for augmenting supplies and managing demands of water allocation in river basins. He also examines in detail the scope of some of the widely known economic tools of water management and various institutional forms for operating these management strategies. The volume posits in great detail various alternative strategies for water management. In doing so it also looks at the opportunities for enhancing the productivity of water to boost the wealth-generating potential of the resource.

Managing Water in River Basins: Hydrology, Economics and Institutions

Science & Math

Kumar, Dinesh

Biological Sciences

Oxford University Press

Marketing Channels is a comprehensive, syllabi-oriented textbook designed especially for students of post graduate management programs, specializing in marketing. The book delves into core concepts and theories of the distribution aspect of marketing and explains them through numerous examples, figures, images, and cases. Divided into five parts, the book begins with an overview of sales and distribution in India and goes on to discuss the various formats and environment of channels. Part II acquaints the students with the various components related to the design of distribution channels. Part III explores the management of marketing channels, which involves understanding the structure and integration as well as managing members and their conflicts. Performance evaluation and information systems constitute Part IV of the book. The concluding part, i.e., Part V, is devoted to modern distribution channels, which include rural distribution, distribution in the digital age, and international marketing channels.Besides students of marketing, the book will also be useful to practitioners in the field of logistics and distribution.

Marketing Channels

Business & Money

Marketing & Sales

Consumer Behaviour is a comprehensive textbook designed to meet the requirements of post graduate management students specializing in marketing. While dealing with the consumption choices and behaviour of individuals from socio-cultural and psychological point of view, it also describes contemporary concepts such as online buying behaviour and consumer engagement marketing which promises to change the face of marketing forever. The book has been divided into 6 parts. Part I, Overview of Consumer Behaviour (CB) gives an outline of the subject including consumer decision making models, consumer analysis, segmentation and strategy. The nature of B2B buying behaviour and its difference from consumer buying behaviour has also been discussed. Part II, Consumer as an Individual is devoted to understanding the effect of personality, motivation, perception, and attitude of an individual on their buying behaviour. Part III, Influences on CB gives an insight into how family, class and culture impact consumption behaviour of customers. Part IV, Modifying CB discusses innovations and adoption of new ideas by companies for designing marketing communications for their products. Part V, Analysing CB describes the consumer research process and approaches used by companies to build long term loyalties with customers. Part VI, The Modern Consumer talks of the exploding social media usage in which the power of brands is shifting from companies to consumers. Ethics and CSR policies used by marketing organizations have also been covered. Owing to the inclusion of numerous real life examples and discussion of the changing nature of CB, the book would also be an interesting read for young professionals in this field.

Consumer Behaviour: Includes online buying trends

Plasmonic Nanosensors for Detection of Aqueous Toxic Metals

Sharma, Rekha

Chemistry

CRC-Press

The book provides an insight into the advantages and limitations of the use of fractals in biomedical data. It begins with a brief introduction to the concept of fractals and other associated measures and describes applications for biomedical signals and images. Properties of biological data in relations to fractals and entropy, and the association with health and ageing are also covered. The book provides a detailed description of new techniques on physiological signals and images based on the fractal and chaos theory.\nThe aim of this book is to serve as a comprehensive guide for researchers and readers interested in biomedical signal and image processing and feature extraction for disease risk analyses and rehabilitation applications. While it provides the mathematical rigor for those readers interested in such details, it also describes the topic intuitively such that it is suitable for audience who are interested in applying the methods to healthcare and clinical applications. The book is the outcome of years of research by the authors and is comprehensive and includes other reported outcomes.

Fractals

Computers & Technology

Arjunan, Sridhar P.

Aliahmad, Behzad

Programming

Corporate Capers is an eye-opening and insightful look at the corporate world. Blending serious issues with humour, it gives the reader an insider`s perspective of corporate life. The author has seen senior management at its best and worst during a career spanning 30 years. He narrates his experiences in a delightful manner, providing numerous practical corporate philosophies while covering a range of work issues such as: - business ethics - leadership - strategy - new age management - business etiquette Providing a bird`s eye view of the Indian corporate world, this is an incisive and thought-provoking book. Written in a style that is simple, interesting and witty, it is a thoroughly enjoyable read for anyone interested in the corporate world and its inner workings. It will be of particular interest to business leaders and to managers on the move.

Corporate Capers: Business NOT As Usual

Management & Leadership

SAGE Publications Pvt. Ltd

Devices for Mobility and Manipulation for People with Reduced Abilities (Rehabilitation Science in Practice Series)

The development and application of assistive technology can help those with reduced abilities improve their quality of life and reduce their dependence on others. Written in layman’s terms, Devices for Mobility and Manipulation for People with Reduced Abilities provides research and information on assistive technologies for non-technical people. While it highlights various mobility and manipulative technologies, with the exception of specific examples within the text, it keeps technical terminology, equations, and software details to a minimum. It presents technical material in a digestible way for people with reduced abilities as well as for their caregivers. Each chapter covers a specific technology, and starts with a general introduction of that technology, followed by the technical details and an assessment from the user’s viewpoint. This includes the user benefits and suitability, cost, reliability, and required infrastructure. The chapter also provides illustrations or photographs of the devices, and identifies shortcomings, current research related to the technology, and possible development opportunities. Each chapter provides the range of specifications for the equipment and includes a list of manufacturers.  Discusses user advantages and conditions Examines technologies for robotic wheelchairs and prostheses Helps a clinician or user understand the different devices that support people with disabilities This book provides clinicians, users, and engineers with the details of different technologies, and also includes a guide to the technology that underpins each of these devices, making it easier for people to understand the devices. References are also included for scientists, designers, and other tech-savvy professionals interested in further information.

Health, Fitness & Dieting

Bastos-Filho, Teodiano

Arjunan, Sridhar Poosapadi

Exercise & Fitness

The development and application of assistive technology can help those with reduced abilities improve their quality of life and reduce their dependence on others. Written in layman’s terms, Devices for Mobility and Manipulation for People with Reduced Abilities provides research and information on assistive technologies for non-technical people. While it highlights various mobility and manipulative technologies, with the exception of specific examples within the text, it keeps technical terminology, equations, and software details to a minimum. It presents technical material in a digestible way for people with reduced abilities as well as for their caregivers. Each chapter covers a specific technology, and starts with a general introduction of that technology, followed by the technical details and an assessment from the user’s viewpoint. This includes the user benefits and suitability, cost, reliability, and required infrastructure. The chapter also provides illustrations or photographs of the devices, and identifies shortcomings, current research related to the technology, and possible development opportunities. Each chapter provides the range of specifications for the equipment and includes a list of manufacturers. <ul>
<li>Discusses user advantages and conditions</li> <li>Examines technologies for robotic wheelchairs and prostheses</li> <li>Helps a clinician or user understand the different devices that support people with disabilities</li>
</ul>
This book provides clinicians, users, and engineers with the details of different technologies, and also includes a guide to the technology that underpins each of these devices, making it easier for people to understand the devices. References are also included for scientists, designers, and other tech-savvy professionals interested in further information.

The book provides an insight into the advantages and limitations of the use of fractals in biomedical data. It begins with a brief introduction to the concept of fractals and other associated measures and describes applications for biomedical signals and images. Properties of biological data in relations to fractals and entropy, and the association with health and ageing are also covered. The book provides a detailed description of new techniques on physiological signals and images based on the fractal and chaos theory. The aim of this book is to serve as a comprehensive guide for researchers and readers interested in biomedical signal and image processing and feature extraction for disease risk analyses and rehabilitation applications. While it provides the mathematical rigor for those readers interested in such details, it also describes the topic intuitively such that it is suitable for audience who are interested in applying the methods to healthcare and clinical applications. The book is the outcome of years of research by the authors and is comprehensive and includes other reported outcomes.

Fractals: Applications in Biological Signalling and Image Processing

Get to know effective ways to improve PostgreSQL's performance and master query optimization, and database monitoring.About This Book<ul>
<li>Perform essential database tasks such as benchmarking the database and optimizing the server's memory usage</li>
<li>Learn ways to improve query performance and optimize the PostgreSQL server</li>
<li>Explore a wide range of high availability and replication mechanisms to build robust, highly available, scalable, and fault-tolerant PostgreSQL databases</li>
</ul>Who This Book Is ForIf you are a developer or administrator with limited PostgreSQL knowledge and want to develop your skills with this great open source database, then this book is ideal for you. Learning how to enhance the database performance is always an exciting topic to everyone, and this book will show you enough ways to enhance the database performance.What You Will Learn<ul>
<li>Build replication strategies for homogeneous and heterogeneous databases</li>
<li>Test and build a powerful machine with multiple bench marking techniques</li>
<li>Get to know a few SQL injection techniques</li>
<li>Find out how to manage the replication using multiple tools</li>
<li>Benchmark the database server using multiple strategies</li>
<li>Work with the query processing algorithms and their internal behaviors</li>
<li>Build a proper plan to upgrade or migrate to PostgreSQL from other databases</li>
<li>See the essential database load balancing techniques and the various partitioning approaches PostgreSQL provides</li>
<li>Learn memory optimization techniques and database server configurations</li>
</ul>In Detail

PostgreSQL High Performance Cookbook

Chauhan, Chitij

Databases & Big Data

Packt Publishing

See the best price to sell, buy, or rent books by Kumar, Dinesh. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Kumar, Dinesh

See the best price to sell, buy, or rent books by Kumar, Dinesh. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Managing Water in River Basins: Hydrology, Economics and Institutions

Marketing Channels

Consumer Behaviour: Includes online buying trends

Plasmonic Nanosensors for Detection of Aqueous Toxic Metals

Fractals

Corporate Capers: Business NOT As Usual

Devices for Mobility and Manipulation for People with Reduced Abilities (Rehabilitation Science in Practice Series)

Devices for Mobility and Manipulation for People with Reduced Abilities (Rehabilitation Science in Practice Series)

Fractals: Applications in Biological Signalling and Image Processing

PostgreSQL High Performance Cookbook