Community Health Promotion Ideas That Work, Second Edition aims to narrow the gap between what is currently being implemented in health education and promotion and what actually works. Updated with new chapters and chapter content, this edition shares the latest knowledge and experience gained by researchers and practitioners to help others plan and apply successful community health promotion programs.

Community Health Promotion Ideas That Work

Green, Lawrence W.

Kreuter, Matthew W.

Kreuter, Marshall W.

Lezin, Nicole A.

Health, Fitness & Dieting

Jones& Bartlett Learning

Health 2000, Atlanta, GA. Combines theory and practice to help plan and put into action successful community health promotion programs. Includes many case studies. For practitioners. Trim size: 9 x 6 inches. Softcover.

Tailoring Health Messages (Routledge Communication Series)

Through the use of new technologies, researchers, and practitioners in health education and health communication can now provide health information and behavior change strategies that are customized based on the unique needs, interests, and concerns of different individuals. These tailored health messages can be highly effective in assisting individuals in understanding and responding to health concerns.   In this volume, Matthew Kreuter, David Farrell, and their colleagues define the process of tailoring and describe its uses in health communication programs. They present a theoretical and public health rationale for tailoring and support their position with empirical evidence. They also lay out the steps involved in creating and delivering tailored health communication programs, which can then be applied in practice. Practitioners, researchers, and students in health communication, health psychology, public health, and related areas will find this book to be a vital and invaluable resource for improving communication about health issues.

Tailoring Health Messages: Customizing Communication With Computer Technology (Routledge Communication Series)

Farrell, David W.

Olevitch, Laura R.

Brennan, Laura K.

Computers & Technology

Routledge

Plays: The Emperor Jones ; Gold ; "The first man"

Tailoring Health Messages: Customizing Communication With Computer Technology

Through the use of new technologies, researchers, and practitioners in health education and health communication can now provide health information and behavior change strategies that are customized based on the unique needs, interests, and concerns of different individuals. These tailored health messages can be highly effective in assisting individuals in understanding and responding to health concerns. In this volume, Matthew Kreuter, David Farrell, and their colleagues define the process of tailoring and describe its uses in health communication programs. They present a theoretical and public health rationale for tailoring and support their position with empirical evidence. They also lay out the steps involved in creating and delivering tailored health communication programs, which can then be applied in practice. Practitioners, researchers, and students in health communication, health psychology, public health, and related areas will find this book to be a vital and invaluable resource for improving communication about health issues.

Politics & Social Sciences

Social Sciences

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