The Oxford Handbook Of The Science Of Science Communication

Kathleen Hall Jamieson

Dan Kahan

Dietram A. Scheufele

Oxford University Press

The Oxford Handbook Of The Science Of Science Communication. Abridged Ed.

Eds.

And Dietram A. Scheufele

Oxford University Press, New York

The 2000 presidential election was one of the closest and most dramatic elections in American history. Over the year 2000, the Annenberg Public Policy Center conducted the largest study ever undertaken of the American electorate--the National Annenberg Election Survey (NAES). Capturing Campaign Dynamics: The National Annenberg Election Survey: Design, Method, and Data presents the results of this survey to the general public for the first time. The book includes a CD-ROM of the NAES codebooks and data, featuring more than 100,000 interviews with adults living in the United States, which were conducted nearly every day throughout the year 2000. The data contained on the NAES CD-ROM are in both SPSS format and tab-delimited format for use with other statistical software. In addition, it is the first book to focus on rolling cross-sectional analysis, a relatively new and exciting survey research methodology. The book walks researchers through different strategies for analyzing rolling cross-sectional data to understand campaign dynamics. It also provides an introduction to time series analysis and other methods for exploiting this rich database. Capturing Campaign Dynamics: The National Annenberg Election Survey: Design, Method, and Data is ideal for courses in survey research methods in political science, communication studies, and analysis of public opinion. It will also be of great interest to scholars and professionals such as pollsters and political consultants.

Capturing Campaign Dynamics: The National Annenberg Election Survey: Design, Method and Dataincludes CD-ROM

Reference

Daniel Romer

Christopher Adasiewicz

Kate Kenski

Paul Waldman

Words, Language & Grammar

In the aftermath of the 2000 presidential election, campaigns suddenly seem to matter, as do questions about the electoral process. Professors Johnston, Hagen and Jamieson have examined the US electoral process as an integrated event spanning a full year, drawing upon a data set that is massive in scale and novel in execution: the Annenberg 2000 Election Study. The scale of their fieldwork is such that they have been able to isolate key turning points and that dynamics can be studied within certain segments. The interviews are rich in opinion about policy, perception, information and judgement about candidates, media use and strategy. What is more, the authors have used candidate appearances, news coverage, and campaign advertising to provide the first integrated account of this or any US campaign.

The 2000 Presidential Election and the Foundations of Party Politics

Richard Johnston

Michael G. Hagen

Cambridge University Press

The interplay of influence: Mass media & their publics in news, advertising, politics (Wadsworth series in mass communication)

Politics & Social Sciences

Karlyn Kohrs Campbell

Social Sciences

Wadsworth Pub. Co.

Book by Kathleen Hall Jamieson, Karlyn Kohrs Campbell

The interplay of influence: Mass media and their publics in news, advertising, politics (Wadsworth series in mass communication)

This book examines the forces shaping the media that bring us information about politics and the form and content of media such as broadcast, print and radio. Topics explored include: how technical developments in communication will effect how we learn about politics; how the rapid growth of media channels may harm democracy; what we learn from print and broadcast journalism; how the media shapes our attitudes; public cynicism towards politics and the media; and alternative forms of political expression.

The Media and Politics (The ANNALS of the American Academy of Political and Social Science Series)

Sage Publications, Inc.

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Books by Kathleen Hall Jamieson