Community Benefits and Repositioning: The Keys to Park and Recreation's Future Viability

JOHN L. CROMPTON

National Recreation and Park Association

Pricing Recreation and Park Services

Venture Publishing, Inc.

The Impact on Property Values of Parks, Trails, Golf Courses, and Water Amenities

SARAH NICHOLLS

Sagamore Venture Publishing

Today's park and recreation agencies provide many more services, maintain substantially larger acreages of land, and experience more vandalism and crime problems than ever before. The declining availability of tax-supported revenue sources and escalating costs place park and recreation managers under intense pressure to obtain the financial resources necessary to sustain the level of service expected by clientele groups, a diverse and demanding public, and elected officials. Therefore, managers of park and recreation facilities, like their counterparts in business, must design and implement strategies to do more with less. One way to confront their fiscal challenges in the current economic climate is to take a proactive, entrepreneurial stance--transforming problems into opportunities. Crompton, an authority on the subject for over thirty years, describes in a clear, accessible manner, how today's park managers can apply both traditional and innovative methods of securing funds--highlighting the benefits and pitfalls of each. Written for upper-level undergraduates, graduate students, and professionals currently in the field, the text is broad in scope yet targets practical details. It covers everything from multiple budgeting techniques to communicating the benefits of park and recreation services and positioning them effectively to secure financing. Readers will learn how to identify alternate sources of money to acquire "three factors of production": property; labor; and physical materials, facilities, and equipment, as well as skills to forge partnerships with other organizations that are well positioned to invest in park and recreation facilities and services.

Financing and Acquiring Park and Recreation Resources

Business & Money

Industries

Waveland Pr Inc.

Securing financial resources through sponsorships is a prominent element in the job descriptions of many sport managers and the importance of that task has increased exponentially in recent years. Sponsorship for Sport Managers provides readers with an understanding of how companies use sponsorship in their marketing programs and how sport managers can leverage that knowledge into greater sponsorship opportunities. Widely acclaimed author John Crompton masterfully integrates the conceptual with the applied as Sponsorship for Sport Managers helps readers to: understand how companies use sponsorship in their marketing programs; be responsive to sponsors' needs; charge an equitable fee for providing sponsors with leveraging opportunities; be active partners with the sponsors to help them meet their objectives, and measure the extent to which the objectives were accomplished.

Sponsorship for Sport Managers

Sports & Outdoors

FiT Publishing

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Books by JOHN L. CROMPTON