Integrates academic theory with business practices in strategic management. Illustrating concepts with examples from progressive global organizations, the text features application-oriented cases. It draws insight from business disciplines as well as disciplines from the social sciences. Also available as "Strategic Management: Concepts and Cases" (0-13-228719-6)

Strategic Management: Concepts

Business & Money

John A. Parnell

Mark J. Kroll

Management & Leadership

Prentice Hall College Div.

Strategic Management: Theory and Practice

Sage Publications, Inc.

Strategic Management Theory and Practice

Academic Media Solutions

Dreamtech Press

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Books by John A. Parnell