Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies, 3rd Edition provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond. 
This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You’ll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You’ll also find out to use the latest technology to improve your business’s performance at every level. Discover how to: <ul>
<li>Make sure that small-business ownership is for you</li> <li>Find your niche and time your start-up</li> <li>Turn your ideas into plans</li> <li>Determine your start-up costs</li> <li>Obtain financing with the best possible terms</li> <li>Decide whether or not to incorporate</li> <li>Make sense of financial statements</li> <li>Navigate legal and tax issues</li> <li>Buy an existing business</li> <li>Set up a home-based business</li> <li>Publicize your business and market your wares</li> <li>Keep your customers coming back for more</li> <li>Track cash flow, costs and profits</li> <li>Keep your business in business and growing</li> </ul>
You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies, 3rd Edition, provides the rest.

Small Business for Dummies

Business & Money

Eric Tyson

Jim Schell

Business Development & Entrepreneurship

wiley

In 2002, following six years of observing hundreds of small business owners striving to manage and grow their business, OK's management made an important discovery. OK discovered that, contrary to what most small business owners believe, the majority of them do NOT understand how to properly use their financial statements to manage their business. Ask the typical small business owner what his or her greatest opportunities for improvement are in the day-to-day management of their business and most will respond either "dealing with employees" or "marketing my product or service." Few, if any, will mention learning how to "use their financial statements to manage the business." Ask any business banker however, or CPA, or experienced consultant - i.e. any outsider who views small business from the outside in - and you'll get an entirely different answer. Their answer? The small business owner's number one opportunity to improve their day-to-day management is to learn how to better utilize the information included in his or her financial statements. With that eye-opening lesson in mind, OK founder Jim Schell, author of five books on small business and co-author of Small Business for Dummies (one of the nation's leading books on small business) decided to do something about it. He subsequently authored a 73-page handbook entitled "Understanding Your Financial Statements." The book contains 11 principals for learning how to use financial statements to manage a small business. In this book the reader will learn: How to select a CPA How to work with your banker How to use your Balance Sheet in determining the solvency of your business. How to use your Profit and Loss statement to manage the direction of your business. How to understand the concept of cash flow. How to create your own set of financial indicators Why it is important to generate timely financial statements How to collect receivables and manage inventory and much, much more.

Understanding Your Financial Statements

Visuality

Small Business For Dummies

For Dummies

Still Learning

Biographies & Memoirs

Memoirs

Lights On Publishing

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Books by Jim Schell