Why are some designs more successful and influential than others? WHAT MAKES GREAT DESIGN showcases eighty exceptional creations, from the Polaroid Land camera and the Sony Walkman to the Coca- Cola bottle and Converse All Stars. Featuring designers as diverse as Le Corbusier, Dieter Rams and Philippe Starck, this insightful book highlights the elements of each design that distinguish it from its peers. Whether it is the functionality of Walter Hunt's safety pin from 1849, the innovative use of materials in a Louis Vuitton trunk or the aesthetic appeal of a Rene Lalique vase, the book explains why these designs have stood the test of time. WHAT MAKES GREAT DESIGN will open your eyes to the defining qualities of the enduring product designs that have become an essential part of our everyday lives.

What Makes Great Design

Arts & Photography

Susie Hodge

Jessica Glaser

Carolyn Knight

History & Criticism

Frances Lincoln Publishers Ltd

* Contains comprehensive exercises and challenges to help new and established graphic designers strengthen their portfolios and enhance their skills* Offers advice and examples of solid designs through a variety of platforms including web, print, and multimedia brandingThe book provides beginner, intermediate and advanced challenges in the areas of branding, packaging, page layout and more. Each challenge, constructed like a recipe, also includes possible solutions from professional designers. The book functions as a series of exercises, an introduction to different design disciplines and a collection of inspiring solutions.

The The Graphic Design Exercise Book

Frances Lincoln Adult

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Books by Jessica Glaser