Philosophy has been under way for more than two thousand years. The Great Philosophers traces the biggest and most influential thoughts in philosophy's long stride through history, beginning with the Ancient Greeks and early Romans, the first philosophical thinkers in the West, to whom so much is owed.

Great Philosophers

Politics & Social Sciences

Jeremy Stangroom

James Garvey

Philosophy

Foulsham

Every day many people will try to change your mind, but they won't reason with you. Instead you'll be nudged, anchored, incentivised and manipulated in barely noticeable ways. It's a profound shift in the way we interact with one another. Philosopher James Garvey explores the hidden story of persuasion and the men and women in the business of changing our minds. From the covert PR used to start the first Gulf War to the neuromarketing of products to appeal to our unconscious minds, he reveals the dark arts practised by professional persuaders. How did we end up with a world where beliefs are mass produced by lobbyists and PR firms? Could Google or Facebook swing elections? Are new kinds of persuasion making us less likely to live happy, decent lives in an open, peaceful world? Is it too late, or can we learn to listen to reason again? The Persuaders is a call to think again about how we think now.

Persuaders, The

Self-Help

Motivational

Audible Studios on Brilliance Audio

See the best price to sell, buy, or rent books by James Garvey. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by James Garvey