Web 2.0 is more pervasive than ever, with business analysts and technologists struggling to comprehend the opportunity it represents. But what exactly is Web 2.0--a marketing term or technical reality? This fascinating book finally puts substance behind the phenomenon by identifying the core patterns of Web 2.0, and by introducing an abstract model and reference architecture to help you take advantage of them. In Web 2.0 Architectures, authors Duane Nickull, Dion Hinchcliffe, and James Governor--who have 40 years of combined experience with technical specifications and industry trends--examine what makes successful Web 2.0 services such as Google AdSense, Flickr, BitTorrent, MySpace, Facebook, and Wikipedia tick. The result is a base of knowledge that developers, business people, futurists, and entrepreneurs can understand and use as a source of ideas and inspiration. This book reveals: 
<ul>
<li> A Model for Web 2.0--An in-depth look at how the classic Client-Server model has evolved into a more detailed Web 2.0 model.</li> <li>Web 2.0 Reference Architecture--A generic component view that helps decision-makers recognize basic patterns in existing Web 2.0 applications-patterns that can be repurposed for other commercial ventures. 
</li> <li>Specific Patterns of Web 2.0--How Service Oriented Architecture (SOA), Software as a Service pattern (SaaS), Participation-Collaboration Pattern, AJAX, Mashups, Rich User Experience (a.k.a. RIA), Collaborative Tagging Systems (Folksonomy), and more can be used in your technology business. </li> </ul>
In true Web 2.0 fashion, Nickull, Hinchcliffe, and Governor present the reference architecture and patterns on their companion website so that people in the industry can augment it and continue the discussion.

Web 2.0 Architectures: What entrepreneurs and information architects need to know

Computers & Technology

Hinchcliffe, Dion

Governor, James

Nickull, Duane

Web Development & Design

Adobe Developer Library

From the Dachis Group―the global leader in social business―comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business By Design clearly shows how to choose and implement a social business strategy and maximize its impact. <ul>
<li>Explains the mechanisms, applications, and advantages of a strategic array of social media topics, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more</li> <li>Features examples from high-profile companies such as SAP, Procter &amp; Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM who have implemented social business strategies</li> <li>Draws on the extensive research and expertise of the Dachis Group, which has helped numerous Fortune 500 clients plan, build, and activate effective social business solutions</li> </ul>
Containing actionable, high-impact techniques that save time and the bottom line, Social Business By Design will transform any organization's strategy to ensure success and avoid disruption in a fast-moving world.

Social Business By Design: Transformative Social Media Strategies for the Connected Company

Kim, Peter

Internet & Social Media

Jossey-Bass

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Books by Hinchcliffe, Dion