In a globalized financial market, the success of an organization in one country is often inextricably linked to the economic viability of an array of other nations and governments. As such, global concernsthe simultaneous consideration of global and local aspects of businessoften take precedence.
Global Strategies in Banking and Finance explores the concept of a glocal industry through case studies, emerging research, and interdisciplinary perspectives applicable to a variety of fields in banking and finance. Within these pages, researchers and practitioners will discover tips, strategies, and best practices towards maintaining a competitive advantage and positioning their respective organizations in the global marketplace.

Global Strategies in Banking and Finance

Business & Money

Hasan Dinçer

Economics

Business Science Reference

Consumer needs and demands are constantly changing. Because of this, marketing science and finance have their own concepts and theoretical backgrounds for evaluating consumer-related challenges. However, examining the function of finance with a marketing discipline can help to better understand internal management processes and compete in today's market. The Handbook of Research on Decision-Making Techniques in Financial Marketing is a collection of innovative research that integrates financial and marketing functions to make better sense of the workplace environment and business-related challenges. Different financial challenges are taken into consideration while many of them are based on marketing theories such as agency theory, product life cycle, and optimal consumer experience. While highlighting topics including behavioral financing, corporate ethics, and Islamic banking, this book is ideally designed for financiers, marketers, financial analysts, marketing strategists, researchers, policymakers, government officials, academicians, students, and industry professionals.

Handbook of Research on Decision-making Techniques in Financial Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)

Decision Making in Interdisciplinary Renewable Energy Projects Navigating Energy Investments

Serhat Yüksel

Muhammet Deveci

Springer Nature

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Books by Hasan Dinçer