What is happening in the brain when we drink too much alcohol, get high on ecstasy or experience road rage? Emotion, says internationally acclaimed neuroscientist Susan Greenfield, is the building block of consciousness. As our minds develop we create a personalized inner world based on our experiences. But during periods of intense emotion, such as anger, fear or euphoria, we can literally lose our mind, returning to the mental state we experienced as infants. Challenging many preconceived notions, Susan Greenfield's groundbreaking book seeks to answer one of science's most enduring mysteries: how our unique sense of self is created.

The Private Life of the Brain

Greenfield, Susan

Penguin Books, Limited (UK)

A guided tour of the final frontier in human understanding: The Brain.

Human Brain a Guided Tour

Medical Books

Weidenfeld&Nicolson

The Science Book

From the world's greatest scientists comes the world's greatest science book--now in a smaller format at a great new affordable price. With a foreword written by critically acclaimed author Simon Singh (Fermat's Last Theorem), and essays by such major writers as Richard Dawkins, Susan Greenfield, and John Gribbin, it presents 250 of the most significant milestones in the history of scientific discovery. Accompanying this unique perspective on our ever-evolving view of the universe are some of the most visually dramatic illustrations you'll ever see. Short, lucid articles focus on everything from the speculations of the ancient Greeks to today's Nobel Prize winners, from Ptolemy's theory of an earth-centered universe to the first steps on the moon, and from the dawning of the concept of zero to the cloning of Dolly the sheep. Biology, physics, astronomy, medicine and mathematics: the breakthroughs in every field are all here and celebrated, in the first truly accessible, fully illustrated story of science.

Singh, Simon

Science & Math

If you've ever wondered what effect video games have on your children's minds or worried about how much private information the government and big companies know about you, ID is essential reading. 
 Professor Susan Greenfield argues persuasively that our individuality is under the microscope as never before; now more then ever we urgently need to look at what we want for ourselves as individuals and for our future society.
 ID is an exploration of what it means to be human in a world of rapid change, a passionately argued wake-up call and an inspiring challenge to embrace creativity and forge our own identities.

Self-Help

Relationships

Sceptre

The human brain remains the last great unconquered frontier of science. Somehow, that mass of grey sludge locked inside our skulls creates a whole inner world heaving with emotions, memories, ideas and desires. Everything we see, touch, hear and fell -- the illusion of reality -- is generated by this inscrutable organ. For centuries scientist have probed the brain, searching for clues that might shed light on its mysterious workings. Recently, however, with the advent of modern technology and developments in neuroscience, the brain has begun to yield its secrets. The time is ripe to start to make sense of how the brain becomes a mind and how it accounts for our uniquely differing personalities. In this highly readable and often mind-boggling tour, Susan Greenfield brings the reader up to date on the latest theories and controversies. Drawing on the personal stories of many individuals and talking to a wide range of scientists in many parts of the world, she tackles head-on the big questions that touch on all our lives. Where are memories stored? Are our brains a product of nature or nurture? Will we ever build thinking robots? And are free will and consciousness nothing more than illusions produced by the subconscious mind? Illustrated with the latest brain-scanning images that are revolutionizing neuroscience, this book -- which accompanies the BBC television series Brain Story -- gives a fascinating insight into just what makes us tick.

Brain Story: Why Do We Think and Feel as We Do?

A guide to the mysteries of the human brain ponders the complexities of the mind, as well as examining consciousness, imagination, fantasy, memory, language, and other topics. 25,000 first printing. $20,000 ad/promo.

Human Mind Explained: An Owner's Guide to the Mysteries of the Mind (Henry Holt Reference Book)

Henry Holt and Co.

We live in a world unimaginable only decades ago: a domain of backlit screens, instant information, and vibrant experiences that can outcompete dreary reality. Our brave new technologies offer incredible opportunities for work and play. But at what price? Now renowned neuroscientist Susan Greenfield—known in the United Kingdom for challenging entrenched conventional views—brings together a range of scientific studies, news events, and cultural criticism to create an incisive snapshot of “the global now.” Disputing the assumption that our technologies are harmless tools, Greenfield explores whether incessant exposure to social media sites, search engines, and videogames is capable of rewiring our brains, and whether the minds of people born before and after the advent of the Internet differ. Stressing the impact on Digital Natives—those who’ve never known a world without the Internet—Greenfield exposes how neuronal networking may be affected by unprecedented bombardments of audiovisual stimuli, how gaming can shape a chemical landscape in the brain similar to that in gambling addicts, how surfing the Net risks placing a premium on information rather than on deep knowledge and understanding, and how excessive use of social networking sites limits the maturation of empathy and identity. But Mind Change also delves into the potential benefits of our digital lifestyle. Sifting through the cocktail of not only threat but opportunity these technologies afford, Greenfield explores how gaming enhances vision and motor control, how touch tablets aid students with developmental disabilities, and how political “clicktivism” foments positive change. In a world where adults spend ten hours a day online, and where tablets are the common means by which children learn and play, Mind Change reveals as never before the complex physiological, social, and cultural ramifications of living in the digital age. A book that will be to the Internet what An Inconvenient Truth was to global warming, Mind Change is provocative, alarming, and a call to action to ensure a future in which technology fosters—not frustrates—deep thinking, creativity, and true fulfillment. Praise for Mind Change “Greenfield’s application of the mismatch between human and machine to the brain introduces an important variation on this pervasive view of technology. . . . She has a rare talent for explaining science in accessible prose.”—The Washington Post “Greenfield’s focus is on bringing to light the implications of Internet-induced ‘mind change’—as comparably multifaceted as the issue of climate change, she argues, and just as important.”—Chicago Tribune “Mind Change is exceedingly well organized and hits the right balance between academic and provocative.”—Booklist “[A] challenging, stimulating perspective from an informed neuroscientist on a complex, fast-moving, hugely consequential field.”—Kirkus Reviews “[Greenfield] is not just an engaging communicator but a thoughtful, responsible scientist, and the arguments she makes are well-supported and persuasive.”—Mail on Sunday “Greenfield’s admirable goal to prove an empirical basis for discussion is . . . an important one.”—Financial Times “An important presentation of an uncomfortable minority position.”—Jaron Lanier, Nature

Mind Change: How Digital Technologies Are Leaving Their Mark on Our Brains

Reference

Random House]

This book is a necessity for all ministers, counselors, and Christians. It is an informative resource that will help you to identify abuse in a Christian home. You will be challenged to Be the Real Church and Stand Up as you read this up close and personal account of living in an abusive environment. We can never know exactly what goes on behind the closed doors of other people's homes, but after reading Would the Real Church PLEASE Stand Up!, you will be more equipped to minister to victims of domestic violence. Maybe the victim is a neighbor, a co-worker, or a bank teller. Maybe the victim is your minister's wife. If you are in an abusive relationship, you will be encouraged and enlightened. Susan Greenfield is currently a divorced mother of two children. She works a secular job but is most passionate about ministering to battered women and educating people within the church about domestic violence.

Would the Real Church Please Stand Up!

Religion & Spirituality

Christian Books & Bibles

Xulon Pr

We live in a world unimaginable only decades ago: a domain of backlit screens, instant information, and vibrant experiences that can outcompete dreary reality. Our brave new technologies offer incredible opportunities for work and play. But at what price?   Now renowned neuroscientist Susan Greenfield—known in the United Kingdom for challenging entrenched conventional views—brings together a range of scientific studies, news events, and cultural criticism to create an incisive snapshot of “the global now.” Disputing the assumption that our technologies are harmless tools, Greenfield explores whether incessant exposure to social media sites, search engines, and videogames is capable of rewiring our brains, and whether the minds of people born before and after the advent of the Internet differ.   Stressing the impact on Digital Natives—those who’ve never known a world without the Internet—Greenfield exposes how neuronal networking may be affected by unprecedented bombardments of audiovisual stimuli, how gaming can shape a chemical landscape in the brain similar to that in gambling addicts, how surfing the Net risks placing a premium on information rather than on deep knowledge and understanding, and how excessive use of social networking sites limits the maturation of empathy and identity.   But Mind Change also delves into the potential benefits of our digital lifestyle. Sifting through the cocktail of not only threat but opportunity these technologies afford, Greenfield explores how gaming enhances vision and motor control, how touch tablets aid students with developmental disabilities, and how political “clicktivism” foments positive change.   In a world where adults spend ten hours a day online, and where tablets are the common means by which children learn and play, Mind Change reveals as never before the complex physiological, social, and cultural ramifications of living in the digital age. A book that will be to the Internet what An Inconvenient Truth was to global warming, Mind Change is provocative, alarming, and a call to action to ensure a future in which technology fosters—not frustrates—deep thinking, creativity, and true fulfillment.Praise for Mind Change  “Greenfield’s application of the mismatch between human and machine to the brain introduces an important variation on this pervasive view of technology. . . . She has a rare talent for explaining science in accessible prose.”—The Washington Post   “Greenfield’s focus is on bringing to light the implications of Internet-induced ‘mind change’—as comparably multifaceted as the issue of climate change, she argues, and just as important.”—Chicago Tribune   “Mind Change is exceedingly well organized and hits the right balance between academic and provocative.”—Booklist   “[A] challenging, stimulating perspective from an informed neuroscientist on a complex, fast-moving, hugely consequential field.”—Kirkus Reviews   “[Greenfield] is not just an engaging communicator but a thoughtful, responsible scientist, and the arguments she makes are well-supported and persuasive.”—Mail on Sunday   “Greenfield’s admirable goal to prove an empirical basis for discussion is . . . an important one.”—Financial Times   “An important presentation of an uncomfortable minority position.”—Jaron Lanier, Nature

Mind Change

Ebury Digital

Mind Change: How digital technologies are leaving their mark on our brains

Rider&Co

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