Throughout the year, no other business has undergone such media scrutiny and captured public attention as Columbia/HCA. With extensive coverage ranging from the government's wide-spread investigation to the dramatic ouster of the firm's hard-charging young founder, Rick Scott, Columbia/HCA's saga has become the corporate news story of the nineties. Columbia/HCA-Healthcare on Overdrive is the compelling account of this healthcare colossus, arguably the nation's most publicized business and a firm that has gone from relative obscurity to the peak of notoriety. Columbia/HCA chronicles the mercurial rise of Columbia-a company that started with a $250,000 investment and little more than a decade later had a market value of over $20 billion, was the nation's seventh largest employer and remains the world's largest healthcare system. In building the juggernaut, the firm's executives challenged the venerable world of American healthcare, pushing the envelope-perhaps too hard and too fast. Yet the story of Columbia is about more than one firm or one man. In actuality, Columbia/HCA is a conglomerate of several successful for-profit hospital chains-the history and philosophy of which are thoroughly described in this timely book. Columbia/HCA traces the genesis of for-profit hospital chains and profiles the visionaries who championed the for-profit concept, amassing personal fortunes and making believers of myriad investors. The book is filled with anecdotes and milestones that provide a backdrop against which to better understand the recent events surrounding the embattled Columbia/HCA. Columbia/HCA is rich in detail, yet highly readable, written in a style that is fast-paced and conversational. The authors have extensive knowledge of the subject matter, as well as considerable writing experience.

Columbia/Hca: Healthcare on Overdrive

Business & Money

Gee, E. Preston

Lutz, Sandy

Biography & History

McGraw=Hill

Product Management for Hospitals: Organizing for Profitability

Politics & Social Sciences

Folger, James C.

Politics & Government

Health Forum

Thriving on Reform: Meeting Tomorrow's Healthcare Challenges Today

Health, Fitness & Dieting

Probus Professional Pub

From coast to coast corporate chains are investing billions of dollars to buy hospitals that will be linked together into giant networks of healthcare providers. Like independent video stores, restaurants, and newspapers, hospitals are being acquired by large Wall Street-backed corporations. The For-Profit Healthcare Revolution: The Growing Impact of Investor-Owned Health Systems is a ground-breaking book that details both the history and philosophy underlying the investor-owned systems. The highly readable text not only chronicles the meteoric rise of the pioneer proprietary hospital chains; it provides a timely review of the activities and attitude of the current healthcare moguls who are leading the charge on market-based reform. The content of this book is relevant to everyone who deals in the healthcare milieu - including physicians, suppliers, consultants, investors and, of course, the leaders who work in hospitals and healthcare settings. This book offers not only historical background but provides commentary and perspective from the key players who experienced the first wave of proprietary prominence, and who are now witnessing the unbelievable impact of the second wave. As a practical reference, this book offers case studies on individual hospitals that have faced the decision to accept or reject overtures from these formidable firms. Notably, the executive from each of the hospitals reviewed in this section have valuable insight and recommendations to offer other hospital and physician leaders who must deal with the rapidly increasing influence of the investor-owned sector.

The For-Profit Healthcare Revolution: The Growing Impact of Investor-Owned Health Systems in America

Management & Leadership

Gee (strategic planning, St. David's Healthcare Partnership) borrows seven moderate-risk management strategies and applies them to the health care industry. These include using service line management to streamline operations, using the Internet as a management tool, blending cooperation and competition, increasing the number of clients, improving communication, incorporating alternative medicine, and taking advantage of retail and visual traffic. No index. Annotation c. Book News, Inc., Portland, OR (booknews.com)

7 Strategies to Improve Your Bottom Line: The Healthcare Executive's Guide (Management Series)

Economics

Health Administration Pr

The definitive approach to achieving a competitive advantage Service line management is a prevalent and profitable strategy in the corporate world. How can you make this proven approach work for your healthcare organization? In Service Line Success, thought leader Preston Gee clarifies the service line management approach, and outlines how to apply the model within the unique constraints of the healthcare environment. A pioneer of service line strategy in healthcare, Gee provides insight and experience on using this model to meet new market demands-including the rise in specialty hospitals and physician centers. A step-by-step guide to service line success Gee provides eight essential rules to help you prioritize and organize the tasks involved in establishing the service line model. These steps will take you from defining the lines to assessing market position to developing appropriate business plans. Each progressive step helps you focus organization efforts on the service segments that are critical to long-term success.

Service Line Success: Eight Essential Rules

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Books by Gee, E. Preston