FLETCHER, Alan D. And BOWERS, Thomas A.

Books by FLETCHER, Alan D. And BOWERS, Thomas A.

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Fundamentals of advertising research image

Fundamentals of advertising research

Author(s): FLETCHER, Alan D. And BOWERS, Thomas A.

ISBN-13: 9780534084547

Edition: Third Edition

Publisher: Wadsworth Publishing Company

Released: Jan 01, 1988

Format: Misc. Supplies