Ninigret (c. 1600–1676) was a sachem of the Niantic and Narragansett Indians of what is now Rhode Island from the mid-1630s through the mid-1670s. For Ninigret and his contemporaries, Indian Country and New England were multipolar political worlds shaped by ever-shifting intertribal rivalries. In the first biography of Ninigret, Julie A. Fisher and David J. Silverman assert that he was the most influential Indian leader of his era in southern New England. As such, he was a key to the balance of power in both Indian-colonial and intertribal relations. 
Ninigret was at the center of almost every major development involving southern New England Indians between the Pequot War of 1636–37 and King Philip’s War of 1675–76. He led the Narragansetts’ campaign to become the region’s major power, including a decades-long war against the Mohegans led by Uncas, Ninigret’s archrival. To offset growing English power, Ninigret formed long-distance alliances with the powerful Mohawks of the Iroquois League and the Pocumtucks of the Connecticut River Valley. Over the course of Ninigret’s life, English officials repeatedly charged him with plotting to organize a coalition of tribes and even the Dutch to roll back English settlement. Ironically, though, Ninigret refused to take up arms against the English in King Philip’s War. Ninigret died at the end of the war, having guided his people through one of the most tumultuous chapters of the colonial era.

Ninigret, Sachem of the Niantics and Narragansetts: Diplomacy, War, and the Balance of Power in Seventeenth-Century New England and Indian Country

Biographies & Memoirs

Silverman, David J.

Fisher, Julie A.

Community & Culture

Cornell University Press

Gerontologic Nursing Handbook

Warren H. Green

Reading Roger Williams: Rogue Puritans, Indigenous Nations, and the Founding of America--a DocumentaryHistory

History

Fisher, Linford D.

McIntyre, Sheila M.

Americas

Pickwick Publications

Promotion of Pharmaceuticals: Issues, Trends, Options

This important book evaluates trends in pharmaceutical advertising and promotion and addresses many of the perplexing questions involved in assessing drug promotion in our society. It examines legal and ethical issues surrounding pharmaceutical promotions and the benefits of pharmaceutical advertising and promotion and discusses the effectiveness of industry self-regulation and the potential for further legislative or regulatory response. Promotion of Pharmaceuticals offers a framework for understanding the informational effects of pharmaceutical promotion programs from a marketing and economic perspective. It also raises questions regarding pharmaceutical information at the macro level, including:Is pharmaceutical promotion excessive?Are further regulations needed to control the proliferation of misleading messages and to restrict the explicit and implicit persuasive powers of pharmaceutical promotion?What are the implications for the public?s health and social welfare of strict interpretation of the laws regarding dissemination of information on pharmaceuticals?Promotion of Pharmaceuticals suggests a cooperative, not adversarial, relationship between the FDA and the pharmaceutical industry to commit our limited health care resources to facilitating the provision of rational pharmaceutical care. It contains vital information for everyone who wants to make better informed decisions in the complex world of pharmaceuticals.Chapters discuss such relevant topics as regulatory issues for pre- and post-approved drugs, ethical considerations in drug advertising, and FDA and FTC concerns. Promotion of Pharmaceuticals answers questions such as Is pharmaceutical promotion interfering with the doctor-patient relationship? Can good business and good medicine go hand-in-hand? Is the cost of promotion increasing prescription drug prices to an unacceptable level? Other topics include an historical perspective on pharmaceutical advertising and viewpoints from the pharmaceutical leadership. This book is designed for individuals involved in advertising and promotion in the pharmaceutical industry, health care practitioners, consumer advocates, regulators and public policy decision-makers, and other persons involved in the delivery and consumption of pharmaceutical care.

Medical Books

Univ Sch Of Pharmacy, Ohio State

Pharmacology

CRC-Press

This important book evaluates trends in pharmaceutical advertising and promotion and addresses many of the perplexing questions involved in assessing drug promotion in our society. It examines legal and ethical issues surrounding pharmaceutical promotions and the benefits of pharmaceutical advertising and promotion and discusses the effectiveness of industry self-regulation and the potential for further legislative or regulatory response. Promotion of Pharmaceuticals offers a framework for understanding the informational effects of pharmaceutical promotion programs from a marketing and economic perspective. It also raises questions regarding pharmaceutical information at the macro level, including:
<ul>
<li>Is pharmaceutical promotion excessive?</li>
<li>Are further regulations needed to control the proliferation of misleading messages and to restrict the explicit and implicit persuasive powers of pharmaceutical promotion?</li>
<li>What are the implications for the public?s health and social welfare of strict interpretation of the laws regarding dissemination of information on pharmaceuticals?Promotion of Pharmaceuticals suggests a cooperative, not adversarial, relationship between the FDA and the pharmaceutical industry to commit our limited health care resources to facilitating the provision of rational pharmaceutical care. It contains vital information for everyone who wants to make better informed decisions in the complex world of pharmaceuticals.Chapters discuss such relevant topics as regulatory issues for pre- and post-approved drugs, ethical considerations in drug advertising, and FDA and FTC concerns. Promotion of Pharmaceuticals answers questions such as Is pharmaceutical promotion interfering with the doctor-patient relationship? Can good business and good medicine go hand-in-hand? Is the cost of promotion increasing prescription drug prices to an unacceptable level? Other topics include an historical perspective on pharmaceutical advertising and viewpoints from the pharmaceutical leadership. This book is designed for individuals involved in advertising and promotion in the pharmaceutical industry, health care practitioners, consumer advocates, regulators and public policy decision-makers, and other persons involved in the delivery and consumption of pharmaceutical care.</li>
</ul>

Business & Money

Marketing & Sales

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