This is the first non-specialist introduction to the economics of the contemporary film and television business. This global industry is significant both financially and culturally, and the political economy of its trade is an extremely sensitive issue. Are cultural goods merely entertainment goods? And why does the US dominate this territory? The present volume offers a systematic, structured explanation of how the global markets for TV and film operate while also discussing the implications for public policy and business strategy. By listing in detail the economic and cultural characteristics related to such trade, the authors provide the tools necessary for the evaluation of international communications issues. They also stress the uniqueness of cultural products and put forth the argument that the economic and cultural development approaches to cultural issues can be largely reconciled.

Global Television and Film: An Introduction to the Economics of the Business

Business & Money

Hoskins, Colin

McFadyen, Stuart

Finn, Adam

Industries

Clarendon Press

This is the first non-specialist introduction to the economics of the contemporary film and television business. This global industry is significant both financially and culturally, and the political economy of its trade is an extremely sensitive issue. Are cultural goods merely entertainment goods? And why does the US dominate this territory? The present volume offers a systematic, structured explanation of how the global markets for TV and film operate while also discussing the implications for public policy and business strategy. By listing in detail the economic and cultural characteristics related to such trade, the authors provide the tools necessary for the evaluation of international communications issues. They also stress the uniqueness of cultural products and put forth the argument that the economic and cultural development approaches to cultural issues can be largely reconciled. Further, they point out that the mainstream economic approach has been under-represented in communications, and that this goes a long way toward explaining the prevalence of American-based media worldwide.

Oxford University Press

Infectious diseases remain a leading cause of child morbidity and mortality worldwide. Now in its fourth edition, Manual of Childhood Infections is a simple-to-use, evidence-based, and practical handbook on how to recognize, investigate, and manage both common and rare infectious diseases in children and babies. Endorsed by the Royal College of Paediatrics and Child Health and the European Society for Paediatric Infectious Diseases, this fully updated version of the established 'Blue Book' complements the Pan European initiatives and UK diploma courses to harmonise patient management and training in Paediatric Infectious Diseases (PID), making it essential reading for UK and European paediatricians. Manual of Childhood Infections is divided into two alphabetized sections for easy access to information, covering key diagnosis and management features of infections alongside crucial points of epidemiology and clinical features. This fourth edition forms practical reading for practising paediatricians, featuring updates to all key chapters based on a literature review alongside new chapters focusing on emerging problems for Europe.

Manual of Childhood Infection: The Blue Book (Oxford Specialist Handbooks in Paediatrics)

Medical Books

Pollard, Andrew

Gray, Jim

Heath, Paul

Sharland, Mike

Butler, Karina

Cant, Andrew

Dagan, Ron

Davies, Graham

de Groot, Ronald

Elliman, David

Tomlin, Steve

Shingadia, Delane

Galanakis, Manolis

Giaquinto, Carlo

Heikkinen, Terho

Heininger, Ulrich

Henneke, Philipp

Lutsar, Irja

Lyall, Hermione

Martinon Torres, Federico

Ramsay, Mary

Riordan, Andrew

Rodrigues, Fernanda

Roilides, Emmanuel

Rojo, Pablo

Tsolia, Maria

Medicine

Now in its third edition, and endorsed by both the Royal College of Paediatrics and Child Health and the European Society of Pediatric Infectious Diseases, the Manual of Childhood Infections (known by its readers as The Blue Book) is a simple-to-use, evidence-based, and practical handbook on how to recognise, investigate and manage both common and rare infectious diseases in children and babies. The handbook is divided into two sections, the first of which is syndrome-based and covers all the key diagnosis and management features of common childhood infections, such as sepsis, meningitis, and pneumonia. The second section lists specific organisms, and provides all the key points in the epidemiology, clinical features, and management for all the key infections. Each chapter includes key references for further reading and suggestions for future research. Packed with helpful tips and practical guidance, including lists of alternative diagnoses and useful tables, the handbook also features a neonatal and paediatric formulary of around 100 of the commonest used antimicrobials based on the BNF for Children, but presented in a simple easy-to-use weight based dosing regimen. Common side effects and cautions are also included. The book is aimed at both junior trainees looking after ill children and more senior colleagues who want to check their management plans, and is written for both a UK and European audience, reflecting the range of clinical practice across Europe, while being clear where the evidence base is strongest.

Manual of Childhood Infections (Oxford Specialist Handbooks in Paediatrics)

Elliman, David A. C.

Davies, E. Graham

Esposito, Susanna

Pollard, Andrew J.

Ramsay, Mary E.

Media Economics: Applying Economics to New and Traditional Media

Media Economics: Applying Economics to New and Traditional Media differs from ordinary media economic texts by taking a conceptual approach to economic issues. As the book progresses through economic principles, authors Colin Hoskins, Stuart McFadyen, and Adam Finn use cases and examples to demonstrate how these principles can be used to analyze media issues and problems. Media Economics emphasizes economic concepts that have distinct application within media industries, including corporate media strategies and mergers, public policy within media industries, how industry structure and changing technologies affect the conduct and performance of media industries, and why the United States dominates trade in information and entertainment.

McFadyen, Stuart M.

Economics

Sage Publications, Inc.

How does the Internet affect the supply of information-based entertainment and cultural goods? Why do telephone companies have peak and off-peak prices for long-distance calls? Why is broadcasting-but not newspaper publishing-usually regulated and sometimes subsidized? Media Economics: Application of Economics to New and Traditional Media provides a thorough foundation of the microeconomic principles and concepts needed to understand media industries and issues in the converging media environment. Media Economics differs from ordinary media economic texts by taking a conceptual approach to economic issues. As the book progresses through economic principles, authors Colin Hoskins, Stuart McFadyen, and Adam Finn use cases and examples to demonstrate how these principles can be used to analyze media issues and problems. Media Economics emphasizes economic concepts that have distinct application within media industries, including corporate media strategies and mergers, public policy within media industries, how industry structure and changing technologies affect the conduct and performance of media industries, and why the United States dominates trade in information and entertainment.Key FeaturesChapter opening vignettes introduce the issues analyzed in each chapter Concise definitions of key terms for a clear understanding of basic microeconomic and managerial economic concepts Examples from media industries in a variety of countries including the United States, Canada, the United Kingdom, and Australia A concept-driven approach enabling a longer shelf-life as technologies, structures, and revenues change A recognition of the reality of convergence and consolidation in media industries rather than addressing each media outlet individuallyMedia Economics assumes no prior background in economics and is designed for undergraduate and graduate students studying media economics and media industries. The book is an ideal text

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