Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. 
These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: <ul>
<li>Establishing a Web Presence</li> <li>Search Engine Optimization</li> <li>Web Analytics</li> <li>E-Mail Marketing</li> <li>Blogging and Podcasting</li> <li>Social Media Marketing</li> <li>Online Advertising &amp; Pay-Per-Click</li> <li>Mobile Web Marketing</li> </ul>
Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to <ul>
<li>Maximizing Internet potential for your business and ranking high in searches</li> <li>Tracking how your ads, pages, and products perform</li> <li>Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read</li> <li>Creating a blog or podcast that helps you connect with clients</li> <li>Using social media outlets including StumbleUpon, Facebook, and Twitter</li> <li>Leveraging mobile technology</li> <li>Generating traffic to your site and writing ads that get clicks</li> </ul>
Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.

Web Marketing All-in-One Desk Reference For Dummies

Computers & Technology

Lurie, Ian

Dickinson, Marty

Marsten, Elizabeth

Becker, Michael

ARNOLD

Internet & Social Media

For Dummies

Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. <ul>
<li>Provides invaluable advice for establishing a web presence and getting your message out with online advertising</li> <li>Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers</li> <li>Explains how web analytics can offer you a better understanding of your web marketing efforts</li> <li>Details ways to establish an online voice with blogging and podcasting</li> <li>Walks you through the potential of social media marketing with Facebook, Twitter, and Google+</li> <li>Looks at various options for getting your message onto mobile platforms</li> </ul>
Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.

Web Marketing All-In-One for Dummies

Business & Money

Arnold, John

Industries

Lions Always Win: How to Spot What You Want in Your Professional Speaking Business and Life...and Get it Too: Special Edition for New and Emerging Professional Speakers

Job Hunting & Careers

Independently published

Lions Always Win How to Spot What You Want and Get it Too

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Books by Dickinson, Marty