Based on in-depth study of the electronics giant Philips, "Corporate Strategy, Public Policy and New Technologies" examines the key factors which have determined the success or failure of new technologies and the global competitiveness of firms within a major European consumer industry. Drawing on the insights gained from intensive empirical research into the company's growth, structure and competitive strategy, the book traces the reciprocal influences of Philips and of European Community policymaking on each other and on the development of the industry since the 1970s. The core of the book focuses on detailed case studies of three major technological initiatives, and analyses the reasons for their success or failure: the European VCR (Video Cassette Recorder) industry and Philips' VCR 2000 format; Philips and the development of the European HDTV (High Definition Television) system; and Philips' CD-i (Compact Disc-interactive) project. All three studies raise important issues of competition, collaboration, technology and the role of public policy, with a firm theoretical grounding in the most relevant and up-to-date academic research. In addition to providing an instructive analysis of the performance of an industry at the levels of the firm, the state and the European Community, the book emphasises that the strategies and policies discussed were adopted largely in response to the global challenge from the USA and, above all, Japan.

Corporate Strategy, Public Policy and New Technologies: Philips and the European Consumer Electronics Industry

Business & Money

Dai, Xiudian

Economics

Emerald Group Pub Ltd

This text examines the politics of the digital age, looking at topics including new industrial policies, the implications of the Internet and global governance of innovation.

Digital Revolution and Governance

Ashgate Pub Ltd

<p>This title was first published in 2000. This text examines the politics of the digital age, looking at topics including new industrial policies, the implications of the Internet and global governance of innovation.</p>

The Digital Revolution and Governance (Routledge Revivals)

Routledge

See the best price to sell, buy, or rent books by Dai, Xiudian. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Dai, Xiudian

See the best price to sell, buy, or rent books by Dai, Xiudian. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Corporate Strategy, Public Policy and New Technologies: Philips and the European Consumer Electronics Industry

Digital Revolution and Governance

The Digital Revolution and Governance (Routledge Revivals)