Get the business leader's guide to using Twitter to gain competitive advantage. 
Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of the social media movement, allowing members to connect with one another in real time via short text messages?called "tweets"?that can be received either via the Twitter site or by e-mail, instant messenger, or cell phone. Many companies have started building entire teams within their organization dedicated solely to responding to tweets from consumers about their brand. And this is just the beginning. In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers. The book also presents case studies of companies on the forefront of the Twitter movement, to help you develop your own social networking strategies. Twitter Power is the result of extensive testing and participation in the social networking community and is a must-have for any business that wants to keep up with the social media movement. Twitter Power features a foreword by Tony Robbins.

Twitter Power: How to Dominate Your Market One Tweet at a Time

Business & Money

Comm, Joel

Marketing & Sales

wiley

Get the business leader's guide to using Twitter to gain competitive advantage.
Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of the social media movement, allowing members to connect with one another in real time via short text messages?called "tweets"?that can be received either via the Twitter site or by e-mail, instant messenger, or cell phone. Many companies have started building entire teams within their organization dedicated solely to responding to tweets from consumers about their brand. And this is just the beginning.
In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers. The book also presents case studies of companies on the forefront of the Twitter movement, to help you develop your own social networking strategies. Twitter Power is the result of extensive testing and participation in the social networking community and is a must-have for any business that wants to keep up with the social media movement. Twitter Power features a foreword by Tony Robbins.

Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time

John Wiley&Sons, Inc.

A successful Internet entrepreneur explains his five primary methods of generating revenue online and offers detailed strategies that can be applied to any topic or market area, including how to create compelling content-based sites and becoming affiliates with Web merchants.

KaChing: How to Run an Online Business that Pays and Pays

Processes & Infrastructure

From the Introductions: Have you ever wanted to be a sitting in the room while someone you admired was being interviewed? Have you ever wanted to be the "fly on the wall" just to hear what they are really saying about success, happiness and life? I too have always wanted that and this is why I developed Conversations with Entrepreneurs. There are so many books out there that are too polished and do not get down to the nitty-gritty on how to succeed. With this book series I structured the book so it would feel as if you were right there in the conversation. It is not overly polished or perfected but it is real and true. Join with me as I interview some of the top entrepreneurs of our time. Some are New York Times best selling authors and some are just like you and me. I hope you enjoy these conversations and I invite you to fill out the questionnaire at the back of the book. It is set up in an interview format. Maybe next time I will interview you. Till then... Sincerely, David E. Chambers

Conversations With Entrepreneurs

Woodward, Woody

Gunderson, Garrett

Millionaire Dropouts

Tweet your company to the top of the market with a tailored approach to Twitter Twitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important! Twitter has grown up. It's now a public company, worth over $30 billion, and it means business. Twitter has changed over time, but remains a crucial tool for business branding and a key place to engage with customers and build long-term client relationships. This book demonstrates how Twitter can play an important role in business growth, 140 characters at a time. <ul>
<li>Understand how Twitter differs from other social media platforms</li> <li>Build a savvy Twitter strategy as part of a broader social media plan</li> <li>Create viral content that effortlessly spreads your message and gains you huge numbers of followers</li> <li>Learn which metrics matter, and how to measure and track them</li> </ul>
Firms need to understand how Twitter is a vital element in any social media marketing, and craft strategies specific to each. Twitter Power 3.0 is the complete guide to Twitter for business, with the latest information, proven techniques, and expert advice.

Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time

TAYLOR, DAVE

Find more success in work and in life than you ever dreamed possible—by pursuing fun.
The demands of work and the breakneck pace of technological change wear heavily on all of us, whether we are employees at a large company, solo workers in the gig economy, or entrepreneurs launching a new venture. The “hustle-and-grind” lifestyle that we’ve been told is essential to success actually leads to physical ailments, emotional burnout, and a darkness in the soul. But Joel Comm has found a better way. 
In The Fun Formula, Comm reveals that the best path to success—in work and in life—is to focus on our passions, curiosity, and the things that bring us great pleasure. Doing this leads not only to more dramatic results in whatever we do, but also to a more fulfilling life. Using entertaining stories and illuminating anecdotes from Comm’s own life and those of others, famous and not, The Fun Formula lays out a plan for making the subtle changes to our thinking and routines that will enable us to design the life we truly desire: one of significance and joy.

The Fun Formula: How Curiosity, Risk-Taking, and Serendipity Can Revolutionize How You Work

Job Hunting & Careers

Thomas Nelson

New York Times bestselling author and social media entrepreneur Joel Comm reveals the secret to finding success in business: the pursuit of pleasure.The demands of work and the fast-moving pace of technology wear heavily on employees and entrepreneurs alike. The "hustle and grind" lifestyle that most of us have bought into is simply unsustainable, leading to physical ailments, emotional burnout, and a darkness in the soul. Joel Comm has found a better way. In The Fun Formula, Comm demonstrates that the best path to success--in work and in life--is to focus on our passions, curiosity, and the things that bring us great pleasure. Doing so not only leads to more dramatic results, but to a more fulfilling life. Through stories and anecdotes from Comm's life and those of others, famous and not, The Fun Formula reveals how subtle changes in our thinking and routine can enable us to design the life we truly desire: one of significance and joy.

Rich Wilens dives into the minds of the world's great online markets. These marketers reveal their stories and their secrets, or not so secret ways how they made millions on line and yu can too.

Inside the minds of Online Marketing Millionaires

Douglas, Ron

Bacak, Matt

Gosse, Brad

Martin, Omar

Wilens, Rich I

Floren, Reed

Adkins, Dr Ben

Hussong, Andy

Lantz, Mike

Self-Help

CreateSpace Independent Publishing Platform

While the general public is familiar with the larger Internet companies such as Yahoo!, Google, eBay and Amazon, very few are aware that small business is thriving online like never before, especially in the realm of information products. Click Here creates an entertaining and instructive narrative that provides an in-depth look at the unintentionally underground movement known as Infoproduct marketing, and the people who have profited and succeeded in the industry.

Click Here to Order: Stories of the World's Most Successful Internet Marketing Entrepreneurs

Computers & Technology

Business Technology

Morgan James Publishing

<div>While the general public is familiar with the larger Internet companies such as Yahoo!, Google, eBay and Amazon, very few are aware that small business is thriving online like never before, especially in the realm of information products. Click Here creates an entertaining and instructive narrative that provides an in-depth look at the unintentionally underground movement known as Infoproduct marketing, and the people who have profited and succeeded in the industry.</div>

Click Here to Order: Stories of the Worlds Most Successful Internet Marketing Entrepreneurs

See the best price to sell, buy, or rent books by Comm, Joel. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Comm, Joel

See the best price to sell, buy, or rent books by Comm, Joel. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Twitter Power: How to Dominate Your Market One Tweet at a Time

Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time

KaChing: How to Run an Online Business that Pays and Pays

Conversations With Entrepreneurs

Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time

The Fun Formula: How Curiosity, Risk-Taking, and Serendipity Can Revolutionize How You Work

The Fun Formula: How Curiosity, Risk-Taking, and Serendipity Can Revolutionize How You Work

Inside the minds of Online Marketing Millionaires

Click Here to Order: Stories of the World's Most Successful Internet Marketing Entrepreneurs

Click Here to Order: Stories of the Worlds Most Successful Internet Marketing Entrepreneurs