How You Play the Game: Lessons for Life from the Billion-Dollar Business of Sports

<p>Looks at the life and career of the owner of the Phoenix Suns and Arizona Diamondbacks</p>

Sherman, Len

Colangelo, Jerry

Biographies & Memoirs

Amacom Books

<p>This is a story of passion and commitment and faith―qualities that drove one working-class kid to not only build a sports empire, but also to change the way the entire sports industry has done business.   In How You Play the Game, Jerry Colangelo, in his own words, tells how he emerged from the tough streets of Chicago Heights as a high school and college sports star…how he helped create and build the Chicago Bulls―at a time when the NBA was a second-tier professional league, and two basketball teams had already failed in the Windy City…how he moved to Arizona and started the Phoenix Suns, an organization that fought its way to become the ninth richest franchise in all of sports…and how he then began baseball’s newest team, the Arizona Diamondbacks.    This is a tale of determination, faith, and, most assuredly, good timing and good luck. In truth, this isn’t one story―but many.  Jerry weaves together a lifetime of great moments in sports and tense times in business.  Peppered with stories about players and coaches, including Charles Barkley and Connie Hawkins, Red Holzman, and Buck Showalter, as well as owners, general managers, investors, reporters, and more, How You Play the Game is truly an insider’s look at the sports world. Mr. Colangelo’s 30-year history mirrors the evolution of sports to the global marketing and media mega-industry it is today.</p>

Professionals & Academics

AMACOM

See the best price to sell, buy, or rent books by Colangelo, Jerry. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Colangelo, Jerry

See the best price to sell, buy, or rent books by Colangelo, Jerry. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

How You Play the Game: Lessons for Life from the Billion-Dollar Business of Sports

How You Play the Game: Lessons for Life from the Billion-Dollar Business of Sports