This book gives a strategic overview of the new economy of the 21st century. Using detailed discussions, insights, examples, and economic theories and models, this book goes beyond the hype and technical jargons. It is definitely the one book you should read to understand Internet-based technologies and how they are systematically impacting almost all aspects of business and commerce, along with communication, education, entertainment, social and political arenas. 
The goal of this book is to provide readers with a structured insight to the Internet-driven economy in four parts. In Part 1, first three chapters define the Internet economy, review underlying technologies and summarize Internet-based commerce. Part 2 discusses characteristics of e-business firms, their customers, and both knowledge-based and physical products and services being manufactured, delivered and consumed in a networked economy. Part 3 looks at various market mechanisms and channels and their effects on pricing. Part 4 reviews changing roles and operations of governments and public institutions, and policy issues for the Internet economy such as privacy, digital copyrights, taxation and regulation.

The Internet Economy: Technology and Practice

Science & Math

Choi, Soon-Yong

Whinston, Andrew B.

Technology

Smartecon.Com

While all other electronic commerce titles focus on "how to," The Economics of Electronic Commerce is the first to present current issues of electronic commerce from an economics perspective. Everyone involved in building electronic commerce applications and systems, as well as Internet consultants and economists, needs this foundational information for the future of the Internet.

The Economics of Electronic Commerce

Stahl, Dale O.

Business & Money

New Riders Pub

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Books by Choi, Soon-Yong