<p>Contains a pretest, a chapter overview, a detailed chapter review including study tips, practice test questions and demonstrations problems with worked-out solutions.</p>

Introduction to Financial Accounting: Student Guide

Charles I. Horngren

Business & Money

PRENTICE/HALL

<p>An introductory graduate text on developing market strategy and managing the market process, emphasizing the role of marketing in creating value for customers. Provides a set of concepts for approaching marketing decisions and examines the structuring and analysis of managerial problems in marketing in the modern corporation. Features material not typically covered in marketing texts, such as an emphasis on shareholder value, the link between product markets and capital markets, and firms and governments as customers. Capon and Hulbert teach business and international marketing at Columbia University's Graduate School of Business. Annotation c. Book News, Inc., Portland, OR (booknews.com)</p>

Marketing & Sales

See the best price to sell, buy, or rent books by Charles I. Horngren. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Charles I. Horngren

See the best price to sell, buy, or rent books by Charles I. Horngren. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Introduction to Financial Accounting: Student Guide

Introduction to Financial Accounting: Student Guide