Retaining the framework and chapter headings of the first edition, this revised text incorporates new country classifications which take account of changes in the EC and Eastern Europe. It reviews significant issues with which the international manager has to cope, including export licensing, investment, marketing, finance, organization and international corporate planning. The book also offers an overview of the economic, legal, political, cultural and other factors which influence decision-making.

International Management

Business & Money

Brooke, Michael Z.

Management & Leadership

Brookfield Pub Co

The International firm: A study of management across frontiers : trade and investment

Pitman

International corporate planning

International tourism is one of today's major growth industries necessitating increasingly more sophisticated management techniques. In the light of its recent expansion and significant economic importance, this book aims to provide a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The authors' vast experience of teaching and research has resulted in a book which will be of considerable benefit to those who wish to master the diversity of managerial skills necessary to thrive in today's competitive tourism industry. The wide-ranging coverage includes: the impact of environmental issues on tourism management; tourism demand and forecasting; key methods of operation of companies in the industry; the functional areas of marketing, finance, organization and staffing; research and innovation; and corporate strategy. The book concludes with an examination of the future of international tourism.

The Management of International Tourism

Buckley, Peter J.

Witt, Stephen F.

Economics

Routledge

International tourism continues to be a major growth industry requiring sophisticated management techniques. This second edition of the highly successful title The Management of International Tourism has been revised to reflect recent changes in the industry. The authors clearly explain key business concepts and how they apply to the management of international tourism businesses. Topics covered include: tourism demand and forecasting; research and innovation; corporate strategy; environmental issues; marketing finance, organization and staffing; and methods of operation. Providing an excellent review of the field of international tourism, this volume will be or interest to students and professionals concerned with the management of international tourism businesses.

International Management: A Review of Strategies and Operations

International

Stam P.

New Product Development

Keep ahead of your competitors!New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can immediately be put into effect, New Product Development can help you keep your company on the leading edge, no matter what type of industry you’re in!This uniquely insightful volume will help you become a successful innovator by showing you how to plan and execute strategies for developing a continuous flow of new products and services to help you stay ahead of the competition. It demonstrates how innovation, far from being a staff function, is a dynamic line management task. It calls for the same aggressive thrust as marketing and sales, and every officer of the company, from the president on down, has a share in this responsibility.Medium size, small, and even large companies constantly face a mass of problems in achieving successful innovation. New Product Development will help you deal with issues including:  inaccurate budgeting  costs exceeding budgets  faulty market and technical research findings  flaws in design  inadequately durable materials  unforeseen consumer rejection caused by the lack of proper consumer trials  leakage of plans to competition  failure by outside suppliers  missed opportunities for cooperation with outside specialists  poorly coordinated development staff  ineffective leadership  and much more!Beginning with an “executive summary” that will guide you quickly to the chapters most relevant to your business, this well-organized book should be on the shelf of every company officer who wants to see his firm prosper, innovate, and create new products that sell-now and for years to come!

New Product Development: Successful Innovation in the Marketplace

Kaynak, Erdener

Mills, Nicholas

Keep ahead of your competitors!New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can immediately be put into effect, New Product Development can help you keep your company on the leading edge, no matter what type of industry you’re in!This uniquely insightful volume will help you become a successful innovator by showing you how to plan and execute strategies for developing a continuous flow of new products and services to help you stay ahead of the competition. It demonstrates how innovation, far from being a staff function, is a dynamic line management task. It calls for the same aggressive thrust as marketing and sales, and every officer of the company, from the president on down, has a share in this responsibility.Medium size, small, and even large companies constantly face a mass of problems in achieving successful innovation. New Product Development will help you deal with issues including: 
<ul>
<li> inaccurate budgeting </li>
<li> costs exceeding budgets </li>
<li> faulty market and technical research findings </li>
<li> flaws in design </li>
<li> inadequately durable materials </li>
<li> unforeseen consumer rejection caused by the lack of proper consumer trials </li>
<li> leakage of plans to competition </li>
<li> failure by outside suppliers </li>
<li> missed opportunities for cooperation with outside specialists </li>
<li> poorly coordinated development staff </li>
<li> ineffective leadership </li>
<li> and much more!</li>
</ul>Beginning with an “executive summary” that will guide you quickly to the chapters most relevant to your business, this well-organized book should be on the shelf of every company officer who wants to see his firm prosper, innovate, and create new products that sell-now and for years to come!

Every day, business leaders all over the world do two things -- they set goals for their companies, and they do their best to motivate their employees to fulfill those goals. But, obviously, not all leaders are alike. Ultimately, what distinguishes the successful leader is vision. 
The Visionary Executive is the business leader's guide to becoming a visionary leader -- one who is able to identify, describe, and stick with a vision. No matter what level of organization the reader occupies, if the position requires leadership or decision making, this book will help them achieve substantial results by demonstrating: 
** what it takes to be a visionary leader ** how to focus the vision, based on information and objectives ** how to predict the competition's vision -- and stay one step ahead

The Visionary Executive: Strategic Planning for the New Business Leaders

MILLS, WiLLIAM

Amacom Books

Profits from Abroad

Mills, William R.

Kogan Page.

See the best price to sell, buy, or rent books by Brooke, Michael Z.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Brooke, Michael Z.