Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and "growth hacker" Brendan Kane has the answer and will show you how - in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice, and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog - and now he'll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: <ul><li>Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google </li><li>Ray Chan, CEO and cofounder of 9GAG </li><li>Julius Dein, internet personality and magician with nearly 16 million Facebook followers </li><li>Mike Jurkovac, Emmy Award-winner and creative director of will.i.am and the Black Eyed Peas </li><li>Phil Ranta, former COO of Studio71 and VP of network at Fullscreen</li><li>Eamonn Carey, managing director at Techstars London</li><li>Jonathan Skogmo, founder and CEO of Jukin Media, Inc. </li><li>Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment</li></ul>One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It's time to stop being a follower and start being a leader.

One Million Followers: How I Built a Massive Social Following in 30 Days

Business & Money

Brendan Kane

Marketing & Sales

Audible Studios on Brilliance Audio

Hook Point: How to Stand Out in a 3-Second World by out-of-the-box thinker Brendan Kane breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand--both online and off--so you can thrive in the new micro-attention world in which we live. A lot of people know who they are, what they do, and a few even know why they do it--but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, a thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points--a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you're promoting a brand, product, or service, this book is the essential guide for making it in our three-second world.

Hook Point: How to Stand Out in a 3-Second World

Waterside Productions, Inc. and Blackstone Publishing

One Million Followers, Updated Edition: How I Built a Massive Social Following in 30 Days

BenBella Books

Kancayı Atmak: 3 Saniyelik Dünyada Nasıl Öne Çıkılır? [Paperback] Brendan Kane and Emine Coşkun

Nova Kitap

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Books by Brendan Kane