The Fantasy Sport Industry (Routledge Research in Sport, Culture and Society)

Fantasy sport has become big business. Recent estimates suggest that there as many as 33 million fantasy sport participants in the US alone, spending $3bn annually, with many millions more around the world. This is the first in-depth study of fantasy sport as a cultural and social phenomenon and a significant and growing component of the contemporary sports economy. This book presents an overview of the history of fantasy sport and its close connection to innovations in sports media. Drawing on extensive empirical research, it offers an analysis of the demographics of fantasy sport, the motivations of fantasy sport players and their significance as heavy consumers of sport media and as ultra-fans. It also draws cross-cultural comparisons between fantasy sport players in the US, UK, Europe and beyond. The Fantasy Sport Industry examines the key commercial and media stakeholders in the production and development of fantasy sport, and points to new directions for the fantasy sport industry within modern sport business. It is therefore, fascinating reading for any student, scholar or professional with an interest in sports media, sports business, fandom, the relationship between sport and society, or cultural studies.

The Fantasy Sport Industry: Games within Games (Routledge Research in Sport, Culture and Society)

Business & Money

Billings, Andrew

Ruihley, Brody

Industries

Routledge

Olympic Media (Routledge Critical Studies in Sport)

Located in the United States, NBC (National Broadcasting Company) is the biggest and most powerful Olympic network in the world, having won the rights to televise both the Summer and the Winter Olympic Games. By way of attracting more viewers of both sexes and all ages and ethnicities than any other sporting event, and through the production of breathtaking spectacles and absorbing stories, NBC’s Olympic telecasts have huge power and potential to shape viewer perceptions. Billings’s unique text examines the production, content, and potential effects of NBC’s Olympic telecasts. Interviews with key NBC Olympic producers and sportscasters (including NBC Universal Sports and Olympics President Dick Ebersol and primetime anchor Bob Costas) outline the inner workings of the NBC Olympic machine; content analyses from ten years of Olympic telecasts (1996-2006) examine the portrayal of nationality, gender, and ethnicity within NBC’s telecast; and survey analyses interrogate the extent to which NBC’s storytelling process affects viewer beliefs about identity issues. This mixed-method approach offers valuable insights into what Billings portrays as "the biggest show on television".

Olympic Media: Inside the Biggest Show on Television (Routledge Critical Studies in Sport)

Humor & Entertainment

Moving to the lumber town of Buckthorn after the death of his wife, Peter Cochran learns that the town and his family have been terrorized for years by an elusive murderer who is targeting young men. Original.

Tainted Blood

Literature & Fiction

Contemporary

Jove

When her friends are murdered by a vicious stalker who videotapes their last moments, Seattle animal rights activist Lauren Bowman is forced to confront her own fears and her troubled past

Carnage

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Books by Billings, Andrew