Exposes the dark side of the booming technology industry which has thousands of poorly-paid employees working extended hours in cyber-sweatshops.

Net Slaves: True Tales of Working the Web

Computers & Technology

Baldwin, Steve

Lessard, Bill

Networking & Cloud Computing

McGraw=Hill

Exposes the dark side of the booming technology industry which has thousands of poorly-paid employees working extended hours in cyber-sweatshops.

NetSlaves: True Tales of Working the Web

Business & Money

Offers advice on working with polyvinylchloride pipe, and shows how to make yard swings, picnic tables, hammocks, playhouses, chairs, sofas, bookcases, and end tables

How to Make Pvc Pipe Furniture: For Indoors and Outdoors

Crafts, Hobbies & Home

Baldwin, Edward A.

Crafts & Hobbies

DOUBLEDAY

Since the establishment of the first alcohol education course (ABC) for young offenders in 1981, this fono of service delivery has been expanded across the United Kingdom. While some before-and-after data have been reported, no con trolled evaluations have been completed on effectiveness with this type of inter vention. The present research reports a series of evaluation studies to investigate the impact of ABCs on offending and drinking behavior. Young offenders were recruited from local courts. The first study, completed in Dundee, reported results from a comparative evaluation between two types of ABCs. As an attention-placebo study, one group received a behavioral ABC with program contents designed to reduce drinking and offending behaviors. Some dependent variable differences between the two groups were observed at follow-up. The second study was established in Glasgow as a replication of the main study. The third study used a quasi-experimental design to establish a no-intervention control group in the Perth courts. Young offenders were recruited to complete screening interviews, without any intervention. The intervention group was re cruited from courts in Forfar, a similar rural town. This group completed an infonoation-based ABC, using educational materials about alcohol and its effects. Some dependent variable differences were observed at follow-up. The fourth study was based in a Young Offender Institution at Forfar. Prerelease young offenders were randomly assigned to either a no-intervention control group or a behavioral ABC group. Some dependent variable differences were reported at follow-up.

Alcohol Education and Young Offenders: Medium and Short Term Effectiveness of Education Programs (Recent Research in Psychology)

Health, Fitness & Dieting

Psychology & Counseling

Springer

Why write another book on ethics? As practitioners we are involved both in the design and delivery of services to people with mental health problems. In common with all other professionals, our work has led to the experience of ethical dilemmas: typically, these have involved major confrontations, either with our col leagues or our consciences. This book, however, is not limited to a discussion of such major themes. Rather, we have tried to use a broader canvas: ethics, in our view, is really about the judgement of right and wrong in ordinary, everyday life. Ethics are highly personal: we fashion our own personal code from our experi ence of others, and from the 'tests' which bring meaning to our lives. Such experiences shape our individual values. We bring these codes and values to our work. We are not always aware of their influence in our dealings with people. Although we may not always be aware of it, all our actions pose an ethical question. Given that our work involves us in helping others to live ordinary, satisfying lives, this challenge heightens the intensity of our ethical dilemmas. This is most evident where our personal code conflicts with the implicit code of the health setting.

Ethical Issues in Mental Health

Medical Books

Barker, Philip J.

Nursing

Supplies the complete plans and instructions for the construction of wooden rocking horses, pedal-powered cars, wagons, and other toys

Riding Machines: For Kids

Arts & Photography

Decorative Arts & Design

UNKNO

Media and advertising are undergoing a radical and unprecedented transformation. New digital channels are appearing and evolving with breathtaking speed. The simple mass media model of yesterday has yielded to a new media landscape in which technology, targeting, and real-time responsiveness are the keys to marketing success. Old ways of media buying are falling by the wayside, replaced by a new ethos in which targeting, relevancy, and nonobtrusiveness are the new coins of the realm. 
While Madison Avenue continues to struggle to adapt its methods and thinking to this new world, a new generation of digital marketers has already blazed a path through this new environment, illuminating both its promise and its pitfalls. The Eyes Have It provides solutions to the most pressing questions facing the advertising industry today, gleaned from the authors' experiences. 
For example, how can marketers know whether their ad agencies are capable of executing profitable digital marketing campaigns? What steps can ad agencies take to ensure that they're not falling behind the curve? How does one build a "digital-ready" in-house team? What new challenges do auction-media marketplaces present to marketers and ad agencies? How must media plans evolve to take account of the inherent dynamism and instability of the digital media marketplace? 
Authors Kevin Lee and Steve Baldwin are eminently qualified to provide the insights required to compete and succeed in today's new media marketplace, having studied and participated in the rise of targeted digital media since its inception in the late 1990's. The Eyes Have It is written in an accessible style that makes it suitable for intermediate marketers pursuing strategies on their own or for advanced digital marketers in the C-Level suite. If you or your firm--of any size--is planning or conducting any form of digital marketing today, The Eyes Have It will provide an excellent `Return on Investment.'

The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy

Lee, Kevin

Marketing & Sales

Easton Studio Press

Snow Tales and Powder Trails: Adventures on Skis

Sports & Outdoors

Winter Sports

Xlibris

Beyond the media frenzy of the dot.com bust, here is the behind-the-scenes account of what became of American tech industry workers.Technology professionals, former employees of failed Internet start-ups, downsized corporate workers, and entrepreneurs eager to avoid mistakes of the recent past will be captivated by this humorous and poignant account of the human cost of the dot.com rise and fall. In the sequel to their acclaimed and successful NetSlaves: Tales of Working the Web, the authors profile the people affected by the rise and fall of Internet companies and where they are today. The coverage in this collection of post-dot.com experiences includes the "survivalists", who made it through the storm intact and continue to work in the industry; the "neo-luddites", who have shunned the Internet forever; the "vigilantes", who are screaming for justice for their mistreatment; and many others. By revealing the most absurd moments of "the bubble" and what really happened to the people displaced by the death of the New Economy, this volume is essential reading for anyone who wants to know what these events mean for the future of the Internet industry.

Net Slaves 2.0: Tales of Surviving the Great Tech Gold Rush

Biography & History

Allworth Press

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