This modern classic teaches you to use the art of storytelling to persuade, motivate, and inspire in life and business Anyone seeking to influence others must first know their own story, and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well and you will create a shared experience with your listeners that can have profound results. In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables form around the world, Simmons illustrates how story can be used to persuade, motivate, and inspire in ways that cold facts, bullets points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.

The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling

Self-Help

Annette Simmons

Creativity

Basic Books

Territorial Games: Understanding and Ending Turf Wars at Work

Business & Money

Business Culture

AMACOM/American Management Association

Quantum Skills for Coaches

Hothive Publishing

See the best price to sell, buy, or rent books by Annette Simmons. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Annette Simmons