Courage and Determination: The Story of Gershon Salkind

Even on the hottest days of Israel, Gershon Salkind insisted on wearing a suit and a tie, European style. If you looked down, however, you\x27d see that his shoes are stained with machine oil and dust from his factory\x27s production floor. Salkind \- a prominent Israeli businessman, and a mogul by every standard \- was an industrialist heart and soul.
Salkind arrived in the Land of Israel in 1933. He was a child whose parents fled Nazi Germany. As a soldier\-student, he was among the defenders of the Etzion Bloc and was wounded in the Battle of Al\-Nabi Daniyal. After graduating from the prestigious Polytechnic Institute in Zurich, Switzerland, he gave up on a promising career as a research physician and returned to Israel to continue the dynasty of industrialists that his forefathers started in 19th century Russia.
The story of Salkind\x27s path \- from the Elco transformers factory to the Elco\-Electra empire \- is a fascinating tale of skill, courage, and hard work, interwoven with awe\-inspiring success stories and resounding failures from which he recovered, gained insights, and moved on to his next success. Carefully avoiding the media and public attention, many events involving Salkind portrayed in this book are revealed for the first time. His personal story comprises family matters as well as milestones in Israel\x27s 70 years old history and economy.<\/p>