Percival Lafer: Design, indústria e mercado

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Percival Lafer: Design, indústria e mercado image
ISBN-10:

8562114847

ISBN-13:

9788562114847

Author(s): Lafer
Released: Jan 01, 2018
Publisher: Olhares
Format: Hardcover, 0 pages

Description:

À frente da Lafer com os irmãos desde 1961, e ainda em atividade, aos 82 anos, Percival tem um percurso único no que tange a relação entre design, indústria e mercado no Brasil. Desde o início de sua atuação, se inspirou no mobiliário moderno para estabelecer uma produção em escala e com preços acessíveis. Essa visão o fez se envolver profundamente nas questões fabris, das estratégias produtivas à otimização de recursos e processos, e buscar de forma contínua percepções sobre as demandas do consumidor final de seus produtos. Com texto crítico de Jayme Vargas, o livro apresenta um recorte extenso e representativo do design de Percival, desvendando seu raciocínio criativo por meio de dezenas de linhas de móveis, peças de mobiliário urbano e do icônico carro esportivo MP Lafer.

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