Cult Of Vespa

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Cult Of Vespa image
ISBN-10:

3927258393

ISBN-13:

9783927258396

Released: Mar 01, 2001
Publisher: Gingko Pr Inc
Format: Paperback, 168 pages
Related ISBN: 9788886302203

Description:

Here is the entertaining history about the most successful 'cult-scooter' Vespa in its 50th anniversary. Not many products reach the goal of a fifty-year-life-span. The 50 years of Vespa are even more striking if one considers the condition and the period in which it came to existence. Many post-war inventions were forgotten when income rose and life standard improved. But Vespa instead, developed from a utility vehicle, into an international success, a 'cult-object', which has given rise to the creation of associations and collector's guilds world-wide. Text by Umberto Eco, Omar Calabrese, Lina Wertmuller, Franois Burkhardt, Maurizio Bertini, and many other celebrities. English/Italian

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