The Golden Age Of Advertising The 50s: The 50s

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The Golden Age Of Advertising The 50s: The 50s image
ISBN-10:

3822840904

ISBN-13:

9783822840900

Edition: Anniversary
Released: Mar 30, 2005
Format: Hardcover, 352 pages
Related ISBN: 9780760780794

Description:

Colorful capitalism (TASCHEN's 25th anniversary special edition) As McCarthyism swept across the United States and capitalism was king, white America enjoyed a feeling of pride and security that was reflected in advertising. Carelessly flooding society with dangerous misinformation, companies in the 50s promoted everything from vacations in Las Vegas, where guests could watch atomic bombs detonate, to cigarettes as healthy mood-enhancers, promoted by a baby who claims his mother feels better after she smokes a Marlboro. In this 25th anniversary special edition, you'll find ads for cars, travel, technology, liquor, cigarettes, movies, appliances, furniture, war bonds, toothpaste, you name it?the full spectrum of products and services available to the eager American consumer. These ads portray an accurate picture of the colorful capitalism that dominated the spirit of the 50s.

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