Managing in Asia: Mastering Asia's Divergent Management Practices
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Review\n"Azar offers a compelling analysis of what it takes to succeed in business in Asia... Business executives who aim to succeed in Asian countries that are more and more at the center of the world economy would do well to read Azar's latest book." -- Prof. Gerald Curtis, Burgess Professor Emeritus of Japanese Government, Columbia University\n"His material is spot on and is invaluable to any business."— David Raymond, Former Marketing and Procurement Manager, IBM and Lenovo\n". . . a wide array of thoughtful explanations and utilitarian recommendations on how to navigate the complex waters of international economic development with the cross-cultural competence so essential to producing positive outcomes. A must read." -- Thomas J. White, Director, Economic Development Partnership, North Carolina State University\n"[This book] provides the reader with enlightening guidance on the cultural values and social norms that form the foundation of each nation's management practices preparing the reader to better navigate doing business and building lasting relationships. A must read if you do business in Asia." - -John L. Atkins III, Honorary Counsel General of Japan in Raleigh NC 2009-2014\n"[Author] combines his impressive book smarts with on-the-ground, practical advice [. . . in] his third on various aspects of doing business in Asia . . .. I am not aware of any other books that succeed as well in this regard."-- Paul Taylor, Vice President and General Counsel, Ajinomoto North America\n"A must read if you do business in Asia.” --John L. Atkins III, Honorary Counsel General of Japan in Raleigh NC 2009-2014
The nations of Asia are well on their way to generating two-thirds of total global GDP. Despite their ever-greater importance in world economic and government activity, the West’s understanding of how business is conducted differently there has not grown in a commensurate manner. The result is Western companies and governments are placed at a distinct disadvantage. Azar not only explains how the region’s management practices are fundamentally different from each other and different from the West, he also provides actionable intelligence to enable Western executives to more successfully compete and profit in Asian markets.
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