Media Relations in Sport

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Media Relations in Sport image
ISBN-10:

1885693745

ISBN-13:

9781885693747

Edition: 2
Released: Mar 30, 2006
Publisher: UNKNO
Format: Hardcover, 322 pages
Related ISBN: 9781885693228

Description:

Media Relations in Sport, 2nd Edition offers a basic understanding of the formalized working relationships between the mass media and sport organizations and provides a framework for understanding the connection between the informational and commercial sides of sports information management. In its 14 newly updated chapters, the second edition of Media Relations in Sport goes into further detail about the recent changes in technology and how those advances have affected the media and sports information professionals.

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