How to Publish Local and Regional Magazines and Guidebooks (Kitchen-Table Publisher Book)

This utterly complete how-to and operations manual is jampacked with details and techniques that will enable you to start and make big profits publishing you own city magazines, regional magazines, tourism guides, newcomer guides and Chamber of Commerce “quality of life” magazines. All you need is a simple desktop publishing system (or access to one), a desire to succeed, and the step-by-step know-how contained in these pages. This information is not available from any other source. All the trade secrets of cost management, price setting, market analysis, and much more are included in these pages. The author knows these publications will work because he have done them all. He set up shop in 1986 with an old Mac Plus and a Laser Writer. Since then he has published many highly profitable books, magazines, travel guides, real estate directories and apartment guides -- all out of my home based office. In the course of doing so he learned the business inside and out. In this book he shares this invaluable how-to information with you.