Strategy: Process, Content, Context: An International Perspective

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Strategy: Process, Content, Context: An International Perspective image
ISBN-10:

1861521391

ISBN-13:

9781861521392

Edition: 2
Released: Jun 25, 1998
Format: Paperback, 1280 pages

Description:

Bob De Wit and Ron MeyerÂ's innovative and extremely successful strategy text encourages critical and creative strategic thinking. By introducing articles from key strategists to present differing perspectives on each strategic issue covered, the authors stress and contrast the diversity of views in the subject without endorsing any one approach.

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