Breaking Through Culture Shock: What You Need to Succeed in International Business

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Breaking Through Culture Shock: What You Need to Succeed in International Business image
ISBN-10:

1857882202

ISBN-13:

9781857882209

Author(s): Marx, Elisabeth
Released: Feb 23, 1999
Publisher: UNKNO
Format: Hardcover, 252 pages

Description:

Why do some international managers succeed while nearly half of their U.S. counterparts fail? According to insider Elizabeth Marx , the answer is culture shock—the failure to adjust to people with different motivations, behaviors, and ways of making decisions.

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