Be the Spark: Five Platinum Service Principles for Creating Customers for Life

About the Author\nSuccess magazine calls Simon T. Baileyone of the Top 25 people that will help you reach your business and life goals.He joins a list that includes Oprah Winfrey & Dr. Brene Brown. His viralvideo posted by Goalcast to Facebook has over 87 million views.\nSimon is a BreakthroughStrategist who goes beyond feel-good content and provides real-lifedeliverables that impact lives. His wisdom and expertise enabled anOrlando-based healthcare system to be acquired and a division of a hospitalitycompany to be ranked No.1 for customer service by Expedia.com. He has worked with 1800 organizationsin 49 countries.\nSimon has more than 30 years'experience in the hospitality industry including serving as sales director forDisney Institute based at Walt Disney World Resort. He is the author of ten books includingthe HarperCollins-published book, ReleaseYour Brilliance, Releasing LeadershipBrilliance published by Corwin Press (a division of Sage Publishing), and Shift Your Brilliance, published bySoundWisdom. His three online courses on LinkedIn Learning (Lynda.com) havebeen viewed by people in 100 countries.\nSimon currently serves as a boardmember of the U.S. Dream Academy, a twenty-year old organization whose missionis to increase high school graduation rates for children whose parent(s) areincarcerated. He also serves on the board for the Orlando Health FoundationBoard, a $4 Billion100-year-old non-profit hospital with 20,000 employees basedin Orlando, Florida. Recently he was awarded an HonoraryDoctorate of Philosophy in Humanities from Kayiwa InternationalUniversity/United Graduate College and Seminary International in Kampala,Uganda for his global impact.\nWhen Simon is not busy advancingprofessionals' and organizations' development, he roots for the Buffalo Bills,collects limited edition stamps, and is an avid movie goer. Simon is the proudfather of two young adult children and currently resides in Orlando, Florida.\nIn today's competitive business world, there's no place for lackluster performance, half-brilliant contributions, or low-burning customer service. When you find your SPARK you shine brilliantly against a backdrop of automation, algorithms, and autonomous cars. You realize you weren't just hired to do a job; your purpose is to surpass all expectations and create memorable moments that surprise and delight your customers. Your SPARK is what distinguishes you from the pack through exceptional PLATINUM service that keeps customers coming back-every time.You have the opportunity to Be the Spark for your company, customers, and employees, and this book will teach you how. Author Simon T. Bailey shares five proven methods to equip you with a simple framework that will help you infuse your culture with a mindset that captures the hearts and minds of employees so they will, in turn, capture the hearts and minds of customers. Through evidence-based research, stories and examples, Be the SPARK will teach you how to attract and retain customers in a growing global market, turn customers into loyal fans, and create unforgettable moments that keep them coming back.Best of all, this book will help you find and ignite your inner SPARK. It's time to light the fire in your belly, to kindle your passion, and Be the Sparkthat creates the change you want to see in yourself, your company, and the world.\nFrom the Back Cover\nIn today's competitive business world, there's no place for lackluster performance, half-brilliant contributions, or low-burning customer service. When you find your SPARK you shine brilliantly against a backdrop of automation, algorithms, and autonomous cars. You realize you weren't just hired to do a job; your purpose is to surpass all expectations and create memorable moments that surprise and delight your customers. Your SPARK is what distinguishes you from the pack through exceptional PLATINUM service that keeps customers coming back-every time.You have the opportunity to Be the Spar