Blue Streak: Inside jetBlue, the Upstart that Rocked an Industry

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Blue Streak: Inside jetBlue, the Upstart that Rocked an Industry image
ISBN-10:

1591840589

ISBN-13:

9781591840589

Released: Nov 18, 2004
Format: Hardcover, 288 pages
Related ISBN: 9781591841111

Description:

Describes the evolution of JetBlue from an upstart underdog into a revolutionary company that has transformed the aviation business, offering a behind-the-scenes look at the company's unusual corporate culture, its leadership and management principles, and innovative approach to business. 50,000 first printing.

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