Target Marketing: Researching, Reaching and Retaining Your Target Market

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Target Marketing: Researching, Reaching and Retaining Your Target Market image
ISBN-10:

1574100270

ISBN-13:

9781574100273

Edition: Subsequent
Released: Jan 01, 1996
Format: Paperback, 166 pages

Description:

Yet, most small business owners have little or no marketing background and are intimidated by the thought of putting a plan to paper. This step-by-step guide takes the mystery out of marketing and shows reader how to test the market, determine buying trends and build customer loyalty.

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