Research in Global Strategic Management: Global Competition : Beyond Competition : Beyond the Three Generics (004)

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Research in Global Strategic Management: Global Competition : Beyond Competition : Beyond the Three Generics (004) image
ISBN-10:

1559386193

ISBN-13:

9781559386197

Author(s): Rugman, Alan M.
Released: Feb 01, 1994
Publisher: Jai
Format: Hardcover, 241 pages

Description:

Part of a series which presents research on global strategic management, this volume focuses on the corporate response to global change. Topics discussed include the foundations of global strategy, extensions of porters generic strategies and shelter bases strategies.

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