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Designing and Managing a Research Project: A Business Student's Guide

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Designing and Managing a Research Project: A Business Student's Guide image
ISBN-10:

1544316461

ISBN-13:

9781544316468

Author(s): Polonsky, Michael J.; Waller, David S.
Edition: 4
Released: Oct 22, 2018
Publisher: Sage Publications, Inc.
Format: Paperback, 360 pages
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Description:

Designing and Managing a Research Project: A Business Student’s Guide is a practical, step-by-step guide that shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. The authors have applied their many years of experience in supervising student projects to provide examples of actual research problems and to offer practical solutions. The inclusion of topics such as supervision, group work and ethics, and both qualitative and quantitative data analysis, along with examples from real student research provide a unique perspective.

The new Fourth Edition includes broader types of student project examples, such as an Economics thesis, additional international business cases, increased coverage of Questionnaire Design and Institutional Review Boards, and an integrated case throughout the book on "High Performance Shoes" with supporting materials and data.

Best prices to buy, sell, or rent ISBN 9781544316468

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Designing and Managing a Research Project: A Business Student′s Guide image
Designing and Managing a Research Project: A Business Student′s Guide
Polonsky, Michael J.; Waller, David S.
Edition:1
ISBN-13:9780761922490
Designing and Managing a Research Project: A Business Student′s Guide image
Designing and Managing a Research Project: A Business Student′s Guide
Polonsky, Michael J.; Waller, David S.
Edition:Second
ISBN-13:9781412977753
Designing and Managing a Research Project: A Business Student′s Guide image
Designing and Managing a Research Project: A Business Student′s Guide
Polonsky, Michael J.; Waller, David S.
Edition:Third
ISBN-13:9781452276564

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