Problem Hunting: The Tech Startup Textbook

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Problem Hunting: The Tech Startup Textbook image
ISBN-10:

1510777962

ISBN-13:

9781510777965

Author(s): Long, Brian
Released: Oct 03, 2023
Publisher: Peakpoint Press
Format: Hardcover, 288 pages

Description:

How to do everything from finding product-market fit to managing investors from a unicorn founder and CEO

In Problem Hunting: The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.

Problem Hunting is broken down into chapters giving simple, step-by-step advice for each stage and functional department needed to run a startup tech company:

  • Finding and testing product market fit
  • Creating and refining your product
  • Selling and marketing your new solution
  • Hiring your team and building your culture
  • Mobilizing financial, legal, and compliance functions
  • Pitching investors and securing funding
Built upon learning and anecdotes from a unicorn founder, Problem Hunting has everything prospective entrepreneurs and leaders need to start their business.
 

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