Becoming the Customer: Empathy, Influence and Closing the Sale
Description:
Becoming the Customer
Beyond the techniques, the methods, and the science of sales, is one great truth: become the customer. See the world through the eyes of your customers or prospects. Understand their deepest motivations. Decode their hidden signals. Speak to them in their language and you will establish better rapport and close more sales.
Becoming the Customer draws from the worlds of professional sales, behavioral research, and subconscious influence, including Neuro-Linguistic Programming, body language and hypnosis. It teaches you how to establish trust, understand and overcome objections, utilize the timeless principles of influence, and sell to the unique personality, emotions, needs and desires of your customer.
This underlying philosophy -- literally "becoming the customer" - is the key to hearing what your customers are truly saying, placing their interests above your own, and becoming an agent of their success and wellbeing. In this way, everyone wins.
"Becoming the Customer is really about becoming a better salesperson. A trained hypnotist and an experienced salesman, Peter weaves both parts of his illustrious career into a cohesive picture, showing us an unconventional path to the fine art of selling."
--Marshall Goldsmith, million-selling author of the New York Times bestsellers, MOJO and What Got You Here Won't Get You There
"Becoming the Customer should be right next to Daniel Pink's To Sell is Human on your bookshelf. Peter's unique perspective, deep understanding of customer psychology, and wealth of on-the-street selling experience will help you more fully understand your customer and exponentially increase your sales."
--Wayne Breitbarth, author of The Power Formula for LinkedIn Success: Kick-Start Your Business, Brand, and Job Search
"I highly recommend Becoming the Customer to anyone who wants to improve their sales skills and understanding of people and why they buy. Through simple but powerful techniques and principles, Peter will give you a competitive edge in your selling career. If you have been looking for how to take yourself or your organization to the next level in selling, this book is for you."
-- Teri Yanovitch, author of Unleashing Excellence
Best prices to buy, sell, or rent ISBN 9781457520662
Frequently Asked Questions about Becoming the Customer: Empathy, Influence and Closing the Sale
The price for the book starts from $17.39 on Amazon and is available from 8 sellers at the moment.
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As for the Becoming the Customer: Empathy, Influence and Closing the Sale book, the best buyback offer comes from and is $ for the book in good condition.
The Becoming the Customer: Empathy, Influence and Closing the Sale book is in very low demand now as the rank for the book is 4,301,124 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
The highest price to sell back the Becoming the Customer: Empathy, Influence and Closing the Sale book within the last three months was on September 30 and it was $2.05.